Sustainability Nonprofit Google Ad Grant Manager

ReJews, a 501(c)(3) nonprofit based in Brooklyn, NY, is seeking a Google Ads professional to leverage the Google Ad Grant program's $10,000 monthly allowance. Promoting sustainability and social entrepreneurship through community outreach campaigns, your role will involve editing and launching campaigns to promote renewable energy programs. Current campaigns deliver literally zero impressions, making this an opportunity to revamp and drive impactful results. Experience with the Google Ad Grant is crucial, as the system requirements differ from those of paid campaigns.

Responsibilities:

• Manage and optimize Google Ads campaigns for maximum impact.
• Review and refine ad copy, targeting, and ad groups.
• Launch regionally targeted campaigns to effectively reach diverse markets.
• Implement conversion-based bidding strategies within the grant's guidelines.
• Ensure each campaign includes at least 2 ad groups with 2 ads in each.
• Conduct comprehensive keyword research to uncover new opportunities.
• Monitor, analyze, and report on campaign performance, implementing optimizations.
• Align messaging and creative content with the nonprofit's mission and values.

Why Apply:

This position offers the opportunity to get paid for helping promote solar panels through impactful advertising strategies and make a real difference in the world. Board positions are available for those seeking leadership opportunities.