Social Media Manager (Local)

Social Media Manager (Local)

Role Overview

The Social Media Manager (Local) plays a key role in amplifying the voice and impact of iamALIVE, Inc. within the local community. This role is responsible for creating, curating, and managing engaging content that raises awareness about bullying prevention, promotes youth empowerment, and highlights the organization’s programs, events, and impact.

Working closely with the Director of Communications and outreach team, the Social Media Manager ensures that iamALIVE’s digital presence reflects its mission, connects with the community, and inspires action. This role blends creativity with strategy, using storytelling and digital engagement to reach youth, families, and community stakeholders.

Key Responsibilities

Content Creation & Storytelling

• Develop and create engaging, mission-aligned content (graphics, captions, short-form videos, reels)
• Highlight youth stories, program impact, events, and community partnerships
• Capture and share local events and real-time moments (photos, videos, live updates)

Social Media Management

• Manage and maintain iamALIVE’s local social media presence (e.g., Instagram, Facebook, TikTok, LinkedIn)
• Schedule and publish posts consistently based on a content calendar
• Monitor comments, messages, and engagement, responding in a timely and professional manner

Community Engagement

• Actively engage with followers, community members, and partner organizations online
• Build relationships with local influencers, schools, and organizations to expand reach
• Encourage user-generated content and community participation

Campaign Support

• Assist in executing social media campaigns for events, fundraising, and awareness initiatives
• Collaborate with the Director of Communications on messaging and branding alignment
• Promote local events and initiatives through targeted content

Analytics & Performance Tracking

• Track engagement metrics (likes, shares, comments, reach, growth)
• Provide monthly insights and recommendations to improve performance
• Adjust strategies based on data and audience trends

Qualifications

• Experience managing social media accounts for a brand, organization, or personal platform
• Strong content creation skills (graphics, captions, short-form video)
• Familiarity with platforms such as Instagram, Facebook, TikTok, and LinkedIn
• Basic knowledge of design tools (e.g., Canva, Adobe Express, CapCut, etc.)
• Strong communication and storytelling abilities
• Ability to capture engaging photos and videos at events (using smartphone or camera)
• Organized, self-motivated, and able to meet deadlines
• Passion for youth empowerment, advocacy, and community impact

Estimated Commitment:

• 5–10 hours per week

Benefits

• Opportunity to build a professional social media and content portfolio
• Hands-on experience in nonprofit marketing and digital strategy
• Flexible, creative role with real community impact
• Networking opportunities with community leaders and organizations
• Professional development and mentorship (if applicable)
• Recognition on iamALIVE platforms and events
• Community service hours (if applicable)