As our Head of Marketing, you won't just be managing a brand—you will be nurturing a movement. You understand that in the social impact sector, our "product" is progress, and our "currency" is trust.
Your Mission
- Translate Purpose into Pulse: You will take our core mission and turn it into a living, breathing narrative that resonates across diverse communities.
- Build Bridges, Not Just Funnels: You see "users" as partners and "audiences" as allies. Your goal is to foster deep, long-term engagement rooted in shared values.
- Champion Ethical Communication: You lead with radical transparency. You believe in "dignity-first" marketing, ensuring that the stories we tell empower our beneficiaries rather than exploit their struggles for clicks.
- Cultivate a Creative Sanctuary: You will lead a team where curiosity is a requirement and where "we’ve always done it this way" is a phrase of the past.
What You Bring to the Table
- A "Human-First" Lens: You use data to understand human behavior, but you rely on empathy to inspire it.
- Strategic Bravery: You aren't afraid to take risks if it means breaking through the noise to highlight an urgent cause.
- Collaborative Spirit: You thrive on the intersection of advocacy, programs, and community, ensuring the marketing department is a support system for the entire organization.