Demand Generation Manager — Volunteer-Volunteer Leadership role

About Us:

The Donovan’s Venom is a 501c3 nonprofit organization focused on curating universal accessibility to fine arts and music education for all. We are passionately dedicated to ensuring that everyone, regardless of financial circumstances, has access to high-quality music education, performance opportunities, and fine art. We aim to inspire, empower, and uplift communities by fostering a love for music and the arts through our commitment to education, inclusivity, diversity, and social impact, which drives us to expand our reach continually and enrich the lives of those we serve

Position Overview

About the Role

We’re looking for a creative, data-driven Demand Generation Manager to help us grow our reach, engage new audiences, and turn interest in our mission into meaningful action.

In this volunteer role, you’ll develop and execute campaigns that help attract prospective supporters, partners, volunteers, donors, and other key audiences. You’ll have the opportunity to shape how we build awareness, generate interest, nurture relationships, and improve conversion across our marketing channels.

This is a great opportunity for an experienced marketer who wants to use their skills for a meaningful cause, build something from the ground up, and make a visible impact.

What You’ll Do

• Develop and execute demand generation and lead-generation strategies.
• Create integrated campaigns across email, social media, digital, content, events, and other channels.
• Identify and segment target audiences and develop campaigns tailored to their interests and needs.
• Build strategies to move prospects from awareness to engagement and conversion.
• Create lead-nurturing campaigns and follow-up journeys.
• Partner with Marketing, Communications, Partnerships, Fundraising, and other teams to support organizational growth.
• Help improve landing pages, calls to action, campaign messaging, and other conversion points.
• Use analytics and campaign data to identify what’s working and where we can improve.
• Conduct A/B testing and recommend ways to strengthen campaign performance.
• Help establish dashboards and key performance indicators to measure results.
• Identify opportunities to use automation and marketing technology to make our outreach more effective and scalable.

What We’re Looking For

• 3+ years of experience in demand generation, growth marketing, digital marketing, lead generation, or a related area.
• Experience developing and executing marketing campaigns across multiple channels.
• Understanding of marketing funnels, audience segmentation, lead nurturing, and conversion.
• Comfort using data and analytics to evaluate campaign performance.
• Experience with CRM, email marketing, marketing automation, analytics, or similar marketing platforms.
• Strong communication, organization, and project-management skills.
• Ability to work collaboratively in a remote, team-oriented environment.
• A proactive, creative mindset and willingness to help build and improve processes.

You’ll Be a Great Fit If You...

• Enjoy building marketing programs rather than simply maintaining them.
• Like experimenting with new ideas and using data to improve results.
• Can move comfortably between strategy and hands-on execution.
• Enjoy collaborating across teams.
• Want to apply your professional expertise to an organization where your work can have a meaningful impact.

What You’ll Gain

This volunteer opportunity provides the chance to:

• Take ownership of meaningful demand generation initiatives.
• Build portfolio-ready campaigns and measurable results.
• Expand your experience in growth and conversion marketing.
• Collaborate with professionals across marketing, communications, partnerships, and organizational leadership.
• Help shape a growing organization’s marketing strategy and infrastructure.
• Use your skills and experience to directly advance a mission you believe in.

Preferred

• Experience with Unity and C# development environments.
• Experience with 3D game development, interactive experiences, or educational games.
• Familiarity with Agile/Scrum or iterative game-development methodologies.
• Experience taking a game or interactive product from concept → prototype → development → testing → launch.
• Portfolio, shipped title, playable project, or other demonstrated game-development experience is highly valued.

Disclaimer

This is a volunteer position and does not constitute employment. Responsibilities may evolve based on organizational needs.

As a 100% volunteer-led U.S. nonprofit organization, we may engage volunteers located outside the United States. International volunteer participation is subject to applicable U.S. sanctions and export-control requirements, data privacy and information-security requirements, background screening where appropriate, and confirmation that the volunteer’s country and assigned responsibilities have been approved by the organization.