Social Media Volunteer

Scattering Resources, a non-profit, based in the Atlanta Metro-area. We specialize in helping and drawing sustained attention to the needs of individuals living in poverty in Haiti and in the United States, specifically, in the Atlanta Metro-area. We provide support to several local organizations, by providing them with much-needed clothing, toiletries, and food for their clients to help move them from a position of deprivation to independence.

Develop and maintain comprehensive social media strategies that define how social media marketing techniques will be applied to increase visibility and traffic across for Scattering Resources

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
• Set up and optimize an organization's pages within each platform to increase the visibility of the company’s social content

Volunteering Objective:

The social media coordinator will develop and implement a social media strategy to increase overall reach and brand awareness. He/she will use social media outlets to promote active Scattering Resources campaigns, activities and events, engage the public and increase online presence.

Responsibilities:

1. Restart our online channels for Scattering Resources to re-establish a presence (Instagram, Facebook, and all social media).

2. Develop a social media strategy to support the organization’s fundraising campaigns, events, and activities and establish targets for increasing online reach.

3. Post regular updates to Scattering Resources’ social media outlets, including news articles, press releases, fundraising appeals, programs, events, and any other promotional items.

4. Monitor activity and user interactions for all social media outlets.

5. Adapt messaging for the different outlet-specific audiences.

Expectation/Criteria:

1. Experience using key social media outlets (Facebook, Instagram, Twitter, Flickr, YouTube, Pinterest.

2. Volunteer must be a self-starter, able to take initiative within their role, and able to work independently with little or no supervision.

3. Outgoing, enthusiastic and creative.

4. Ability to use online tools to engage members, donors, and corporate partners.

5. A commitment of at least 6 months.

6. 1-2 days per week for two hours, which can be completed in the at home.

7. Strong writing and editing skills, with strong attention to details

8. Experience in the field of social services an asset, but not a must