(Volunteer) Instagram Lead

Job Position: (Volunteer) Instagram Lead

About Gender Freedom Society:

Gender Freedom Society is a 501c3 non-profit organization dedicated to building an inclusive and supportive community for gender-diverse people. Through education, advocacy and community building, we create spaces where everyone can thrive in their authentic selves.

Candidates for this position must be residents of North America.

Role Summary:

The (Volunteer) Instagram Lead is responsible for managing the organization's presence on Instagram, with a focus on creating and executing strategies to increase engagement and reach.

Key Responsibilities:

• Develop and implement strategies to increase engagement and reach on the organization's Instagram account.
• Create and schedule posts, including text, images, and videos.
• Collaborate with the Marketing and Communications team to develop and implement content and advertising campaigns.
• Moderating comments and messages, responding to inquiries, and providing customer service.
• Analyze performance metrics, such as reach, engagement, and conversion rates, and use them to inform and optimize future strategies.
• Attend meetings, events, and other functions as needed to represent the organization and advance Instagram goals.

Qualifications:

• 2+ years of experience managing Instagram accounts.
• Strong understanding of social media best practices and metrics.
• Experience with Instagram's advertising platform and Insights.
• Excellent written and oral communication skills.
• Strong organizational and project management skills.
• Ability to work collaboratively in a team environment.

Why Volunteer With Us?

• Help sustain a nonprofit that supports the transgender and gender-diverse community.
• Be part of a welcoming and affirming team.
• Flexible, remote-friendly role with opportunities for skill-building.
• Make a meaningful impact on the lives of incarcerated individuals.
• Gain valuable experience in professional development.