The Beautiful City Billboard Fee (BCBF) would see a charge paid by billboard advertisers through an annual license fee. Revenue would be dedicated to bylaw enforcement and art in the public sphere. A priority would be placed on funding marginalized communities and youth art and distributed through arms-length or peer jury processes. Specific objectives of the BCBF include:
- Urban beautification & employment for artists -More funding for tracking & policing billboard advertisers - Helping move Toronto towards a pedestrian focused aesthetic - Promoting community ownership of public spaces - Diversifying access to public communication
The Beautiful City Billboard Fee (BCBF) would see a charge paid by billboard advertisers through an annual license fee. Revenue would be dedicated to bylaw enforcement and art in the public sphere. A priority would be placed on funding marginalized communities and youth art and distributed through arms-length or peer jury processes. Specific objectives of the BCBF include:
- Urban beautification & employment for artists -More funding for tracking & policing billboard advertisers - Helping move Toronto towards a pedestrian focused aesthetic - Promoting community ownership of public spaces - Diversifying access to public communication