Marketing and Advertising Director (Board Position)

Marketing & Advertising Director

The Marketing & Advertising Director leads efforts to increase awareness, engagement, and

visibility of the organization’s mission and programs. This board member develops and

guides strategic marketing initiatives that connect with the community, attract supporters,

and expand outreach.

Responsibilities include overseeing branding, messaging, and content across platforms such

as social media, email, and promotional materials. The Director works closely with

leadership to promote events, programs, and fundraising efforts, ensuring messaging is clear,

consistent, and aligned with the organization’s missions and values.

This role also involves identifying new opportunities for outreach, building partnerships,

and analyzing engagement to improve marketing effectiveness. The Marketing &

Advertising Director helps ensure the organization’s voice is authentic, inclusive, and

impactful.

Ideal candidates bring creativity, strong communication skills, and experience in marketing,

advertising, or public relations. A passion for storytelling and community engagement is

essential. This is a mission-driven role focused on amplifying impact and connecting more

people to Empowerment Pathways.

This role may oversee or collaborate with:

Social media managers or content creators

Graphic design or branding volunteers

Website or digital marketing coordinators

Email marketing or newsletter coordinators

Event promotion or outreach volunteers

Community partnership or sponsorship coordinators