Summary
Neriah Community Health Foundation is a 501(c)(3)nonprofit organization serving marginalized communities in Haiti to improve their quality of life. The organization empowers underserved people by serving their healthcare needs and educating them on preventive healthcare. In addition, the organization provides education to children and people with disabilities to enhance their opportunities and help them develop the necessary skills.
A volunteer in the marketing service area is responsible for collecting and analyzing data on demographics, preferences, needs, and habits of the target audience to identify potential markets and factors affecting volunteerism and donors. An individual in this role should have experience with conducting market research, measuring the effectiveness of marketing, advertising, and communications programs and strategies, and developing and posting social media and online content. The role includes regular use of email, internet, and cloud-based storage. An ideal candidate has great time management skills, analysis skills, supervision skills, and knowledge of appropriate social media communication methods.
Essential Duties and Responsibilities
- Supervise marketing assistants and fundraising lead by delegating, holding meetings, and supporting staff via performance management.
- Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
- Design and implement efforts to publicize events and promote sponsorship in coordination with the fundraising lead.
- Measure the effectiveness of marketing, advertising, and communication programs and strategies.
- Create policies and procedures that align with the vision, mission, and objectives of the organization.
- Provide verbal and/or written reports and presentations to the organization concerning marketing activities.
- Forecast and track marketing trends.
- Facilitate meetings to collect and provide information concerning the promotion, distribution, and design of the organization’s services and needs.
- Work closely with all departments to ensure marketing needs are properly assessed and addressed through marketing activities.
- Develop and implement procedures for identifying marketing needs.
- Maintain and develop a master schedule for social media and online content.
Qualifications
- At least two years of marketing experience.
- Must have a bachelor’s degree in Journalism, Marketing, Media and Communications, or related field.
- Knowledge of free to low-cost marketing software and marketing automation.
- Basic office suite software knowledge (Google Drive).
- Basic word processing software knowledge (Google Docs, Microsoft Word).
- Must have professional verbal and written communication skills.
- Must demonstrate a high level of integrity and self-motivation.
- Must have strong organization, delegation, and prioritization skills.
Preferred Qualifications
- Three or more years of marketing experience.
- Master’s degree in Journalism, Marketing, Media and Communications, or related field.