Marketing Analytics Specialist

About LandSeed

LandSeed is a non-profit organization tackling the Canadian housing crisis with a unique, data-powered approach. We bridge critical gaps in the housing ecosystem by integrating deep community market data with advanced AI systems. Our focus is on crowdsourcing and identifying obstacles to attainable affordable housing, allowing us to deliver structured, scalable solutions where they are needed most.

Our Commitment: We are driven to uplift those in housing ownership need, including first-time homebuyers, seniors, immigrants, single parents, environmentalists, veterans, and individuals with disabilities. Our vision is to pioneer data-driven designs and value structures for entry-level housing across Canada.

Job description

The Marketing Analytics Specialist will be responsible for improving LandSeed’s marketing effectiveness by turning data into clear insights that guide strategy, visibility, and growth.

Key Responsibilities

The Marketing Analytics Specialist is responsible for, but not limited to:

• Track and analyze performance across campaigns, events, and digital channels
• Build and maintain simple dashboards and reports for visibility
• Identify trends, gaps, and opportunities for improvement
• Support teams with clear, data-driven recommendations
• Help improve how we collect, organize, and use marketing data

Required skills and qualifications

• Experience in marketing analytics, data analysis, or a related field
• Comfortable working with data (spreadsheets, dashboards, etc.)
• Familiarity with tools like Google Analytics, Excel/Sheets, or similar
• Ability to interpret data and turn it into actionable insights
• Comfortable working in an evolving, fast-moving environment
• Strong attention to detail and ability to work independently
• Strong analytical thinking and problem-solving
• Ability to translate data into clear, useful insights
• Familiarity with analytics and reporting tools
• Good organization and communication

How to apply

Submit your resume and cover letter to talent@landseed.ca.

Salary range or compensation details

Volunteer Role: Marketing Analytics Specialist

Use of AI in Recruitment

LandSeed does not use artificial intelligence or automated decision-making tools to screen or assess applications. All applications are reviewed and evaluated by members of our hiring team.

Accommodation Statement

LandSeed is committed to an inclusive and accessible recruitment process. Accommodations are available upon request at any stage of the hiring process. Candidates requiring accommodation are invited to contact talent@landseed.ca.