DEVT202: Public Relations Lead

JERSEYSTEM is a grassroots 501(c) nonprofit organization dedicated to bringing Science, Technology, Engineering, and Math (“STEM”) education to 5th-8th grade girls in New Jersey underserved communities.

We partner with socially responsible companies and their employees, youth organizations in underserved communities, and civic-minded college students and universities. Together we develop and deliver innovative, hands-on, and online after school projects and inquiry-based learning opportunities that develop teamwork, 21st-century problem-solving skills, and self-esteem.

Join our mission as the Public Relations Lead and you will help design, build and manage the infrastructure and processes necessary to grow JerseySTEM awareness and enhance its reputation among Corporate donors in New Jersey.

This is a PRO BONO CONTRIBUTOR position.

Responsibilities

• Lead the evaluation, design and implementation of a professionally skilled PR department.
• Guide the development of a public relations strategy to grow awareness for JerseySTEM and its mission.
• Drive the creation of appropriate PR processes to regularly disseminate meaningful JerseySTEM news via a range of PR channels.
• Drive the creation of processes to monitor and measure the impact of PR strategies and programs.
• Oversee the PR function’s development and implementation of:
  • Public relations strategies and programs
  • A collaborative working relationship with Marketing to ensure press releases and other PR activities are covered in JerseySTEM social media, newsletter, etc.
  • A PR editorial calendar
  • A media database
  • Training that prepares selected JerseySTEM volunteers to act as media spokespeople.
• Attend virtual team meetings once or twice a week
• Monitor and guide the team’s efforts

Qualifications

• Genuine concern about/interest in solving the STEM education gender and opportunity gap
• 5 years minimum PR experience in a Corporate, Agency or Nonprofit environment
• Established media relationships in any or all of the following industries is desirable but not required: Education, Chemistry, Pharmaceutical and Technology
• Strong leadership/team building skills
• Resourceful, can-do attitude
• Comfort working in a ‘virtual organization’ with digital tools (G-Suite, Slack, Jira, salesforce)
• Flexible schedule to allow for non-regular, scheduled meetings during the workweek 2-3 times a month
• Willingness/ability to host the media at JerseySTEM-sponsored events in NJ

Time Commitment

• • 5-10 Hours weekly
  • Required volunteering length: 6 month minimum

Location

• • This position is 80 percent remote and 20 percent onsite at events at various NJ locations.