Website Content Strategist & Creative Director (Science-Backed Mental Wellness NGO)

Our technical development is fully covered! We are building the website on Squarespace and have an internal tech lead executing all implementations using clean layouts and curated AI imagery.

We need a brilliant creative strategist to ensure our website is emotionally resonant, structurally intuitive, and deeply inspiring to a broad, global audience. You will collaborate with our tech lead to design a minimal, spacious digital experience that balances powerful narrative storytelling with scientific credibility.

Your core focus will include:

• Information Architecture: Organize a clean, intuitive navigation structure that beautifully balances diverse, universal narrative stories with dedicated sections for scientific research, psychology concepts, FAQs, and resources.
• UX Copywriting & Messaging: Craft compassionate, inclusive text that translates psychological concepts into uplifting, accessible language for individuals navigating depression, stress, or grief.
• Artistic Direction & Feel: Refine a warm, welcoming visual identity (calming color palettes, thoughtful typography, and uplifting imagery) that fosters a sense of immediate hope, inclusivity, and emotional safety.

Time Commitment:

Estimated 15–20 hours total over the next 4 weeks. This role is completely remote and asynchronous-friendly.

Requirements:

• Background in UX content strategy, copywriting, digital psychology, or creative direction.
• An eye for clean, minimalist visual design with an emphasis on white space.
• Experience or a deep interest in trauma-informed communication, mental wellness, or scientific writing.
• Note: Technical Squarespace or coding knowledge is NOT required.