Audience Data (CRM) Manager

JOB PURPOSE

The Audience Data (CRM) Manager administers Orchestra of St. Luke’s (OSL’s) fundraising CRM (Raiser’s Edge) and audience ticket history databases (Microsoft Dynamics 365), maintaining data integrity across systems, and serving as the business-wide subject matter expert on audience data.

 The Audience Data (CRM) Manager oversees importing and deduping processes for monthly influx of ticketing data; conceives and implements consistent data practices across systems; ensures regular data hygiene best practices; and assists in scaling up OSL’s operational capacity to evolve its audience-centric business.

The Audience Data (CRM) Manager reports to the Associate Director of Marketing and CRM, with a dotted line to the Associate Director of Individual Giving.

 PRIMARY JOB RESPONSIBILITIES

 Audience Data Management

• Manage process of importing, upserting, and de-duping contacts and transactions from third-party systems into MS Dynamics (large monthly updates from external systems and weekly from internal systems)
• Maintain Raiser’s Edge system, ensuring that data related to donor and donor prospects is of the highest integrity
• Manage imports into Audience360 Non-Profit List Service
• Manage dataflow between Mailchimp (OSL’s ESP) and MS Dynamics
• Support the maintenance of individual portfolios of donors

 Data Activation and Reporting

• Create reports, lists, and segments in Raiser’s Edge and Dynamics 365 in partnership with Marketing and Development colleagues
• Integrate prospect research and recording of narrative fundraising activity into Raiser’s Edge

 Data Append

• Manage export and reintegration of appended donor and prospect data back into Raiser’s Edge and Dynamics 365
• Manage quarterly NCOA process and the resulting changes in compliance with USPS non-profit postage compliance

Communications Flow

• Manage list targeting and dynamic messaging within OSL’s email service provider (currently MailChimp)
• Interface with printers and other third parties to ensure all direct mail is properly segmented and mail merges are correct
• Other duties as needed

QUALIFICATIONS

Essential

• At least 4 years of professional experience managing enterprise CRM systems in a not-for-profit environment
• At least 2 years of professional experience with Raiser’s Edge, including use of both NXT and database view
• Excel power user with the ability to use and adopt advanced data management and analysis tools
• Demonstrated ability to learn new software and information management systems
• Excellent organizational skills, with ability to manage up, down, and sideways to meet required deadlines
• Strong verbal and written communication skills

Preferred

• A bachelor’s degree is desirable or the equivalent combination of experience sufficient to successfully perform essential functions of the job
• Experience supporting major gifts portfolios, institutional giving, and membership or patron programs

COMPETENCIES AND SUCCESS FACTORS

• Creative and collaborative problem solver who is eager to explore new systems and technology tools
• Attentive and methodical planner and task manager willing to wear multiple hats and communicate openly about priorities and progress
• Motivated by service to others and eager to see data create opportunities and solutions across teams
• Independent self-starter who takes ownership of their duties.

WORKING CONDITIONS AND PHYSICAL REQUIREMENTS

Typical office and conversational activities.

ABOUT ORCHESTRA OF ST. LUKE'S

Orchestra of St. Luke’s (OSL) performs and produces in a variety of formats throughout New York City, including orchestra and chamber music series on each of Carnegie Hall’s iconic stages, programs focused on contemporary composers presented throughout the five boroughs, collaborations with Paul Taylor Dance Company at Lincoln Center, a composition institute, education and community engagement programs, and much more. Founded in 1974 when a group of virtuoso chamber musicians began performing together in Greenwich Village at The Church of St. Luke in the Fields, the ensemble expanded into an orchestra in 1979 and is today “a mainstay of New York’s classical scene” (New Yorker) under the baton of Principal Conductor Bernard Labadie, a celebrated specialist in 18th-century music, and special guests. OSL has participated in 120 recordings, four of which have won Grammy Awards, has commissioned more than 70 new works, and has given more than 200 world, U.S., and New York City premieres. OSL champions the work of historically underrepresented composers, who in recent seasons have included Florence Price, Julius Eastman, Joseph Bologne, and others along with living composers who have recently included Valerie Coleman, Eleanor Alberga, Anna Clyne, and Joan Tower, among others. OSL’s education and community engagement programs include: accessible, interactive, concerts for New York City public school students in addition to: the 100-member Youth Orchestra of St. Luke’s (YOSL) program, now in its 10th season and the only youth orchestra under the umbrella of a professional group in the city; concert tours that introduce classical music to new audiences; a mentorship program for pre-professional musicians; and the DeGaetano Composition Institute which mentors developing composers and commissions new work each season. OSL built and operates The DiMenna Center for Classical Music in Manhattan, the city’s only rehearsal, recording, and performance space built specially for classical music. Thousands of local and international musicians create work at The DiMenna Center where they not only stage performances, but also rehearse, record, and broadcast music heard throughout the city and world. To learn more, visit OSLmusic.org or follow @OSLmusic on YouTube, Spotify, Instagram, or Facebook.