Special Projects Coordinator

Special Projects Coordinator

 Job Description

PAVE Overview

PAVE (Parents Amplifying Voices in Education) is a non-profit organization whose mission is to connect, inform, and empower parent leaders to give families in DC a voice and choice in the vision for education in our city. In PAVE’s vision, parents are partners and leaders with schools and policymakers in developing a diversity of safe, nurturing, and great schools for every child in every ward and community.

PAVE parent leaders fight for an environment where the vision for education in DC is not created for families but rather with families, shifting and changing the dynamics of power so that communities and parents are partners in developing great schools. PAVE intentionally and constructively asks parents to engage in education policy in DC, opens opportunities for parents to lead and advocate, helps parents to understand the system, builds relationships between parents and those who are making and influencing education policy, and advocates on behalf of great school options and equitable supports for all children, regardless of sector.

In just eight years, PAVE parent leaders have significantly impacted the education system and policymaking in our city that should be a state. PAVE is a fast-paced, high-performing organization driven by a passionate team made up of nearly 6,000 parent leaders, 5 (and growing) full-time staff, and school, citywide, and national partners in educational equity. The standard at PAVE is excellence – in all that we do, all that we give, and all the spaces that we open for family and community voice.

The Role

Reporting to the Senior Director of Policy and Advocacy, the Special Projects Coordinator is an integral generalist on the PAVE policy and advocacy team. The Special Projects Coordinator will provide essential project support on policy and advocacy programmatic initiatives and departmental goals that support and advance PAVE’s mission.

Responsibilities:

The Special Projects Coordinator will provide essential support to the PAVE policy and advocacy departments and will develop a broad set of skills through a diversity of experiences.  The Special Projects Coordinator must be comfortable with and excited about juggling many different projects at once while maintaining a standard of excellence.

Event Planning and Support

·       Coordinate and execute logistical planning for PAVE policy and advocacy events including, but not limited to: DC Parent Voice and Choice Week, the PAVE Parent Policy Summit, the PAVE Parent Leaders in Education (PLE) Kickoff, coalition partner meetings, campaign events, etc. (e.g. manage work plans, run of shows, liaising with venues, printed materials, food, childcare, technology, etc.).

·       Track event planning updates in the appropriate event work plan and communicate regularly with team members, ensuring clarity and efficiency at all times.

·       Enter event attendees into Salesforce following all signature PAVE events and prepare reports with attendance analysis.

Communications

• Social Media

o   Coordinate PAVE-owned social media content calendar across Twitter, Facebook, and Instagram, ensuring a consistent stream of relevant, informative, and persuasive content.

o   Create high-quality, engaging, culturally relevant content (written, filmed, graphics, etc.) for a variety of stakeholders (parents, policymakers, funders, partners) that reflects the demographics, values, and experiences of our majority Black and Brown parent community.

• Ensure that PAVE has a strong social media presence both locally, and in relation to other similar organizations.
• Email Marketing: The PAVE Post

o   Draft quarterly newsletter plan in partnership with the Senior Director of Policy and Advocacy to create high-quality email content which celebrates the work of parent leaders while showcasing PAVE as a powerful and knowledgeable resource in DC.

o   Draft newsletter outlines and develop first drafts as appropriate, coordinate across teams to obtain needed content from other teams, and design final emails utilizing existing templates.

o   Develop Mailchimp automations to grow engagement.

• Keep abreast of comparable partner newsletters to ensure that the PAVE Post is consistently staying up-to-date and relevant for DC parents.
• Website
• Assist with website content development for PAVE, identifying areas of growth in order to: a) connect, empower, and inform a broad base of parent leaders in DC, and b) communicate about the PAVE model and work to bring in new funders and partners, and to raise brand awareness.
• Ensure that new and consistent information (articles, links, and events) is posted regularly and is engaging PAVE’s targeted audience – parents.

Data Tracking and Analysis

• Communications Analytics

o   Utilize social media analytics to assess audience engagement and to recommend next steps to the Senior Director of Policy and Advocacy.

o   Ensure clean Mailchimp subscriber lists and clear audience segmentation according to best practices to maximize engagement.

• Develop and maintain website analytics dashboards to assess the impact and reach of PAVE’s website.
• Salesforce

o   Track relevant metrics in Salesforce to ensure the work of the policy and advocacy team is reportable and transparent to the PAVE staff by inputting data entry in a timely manner and managing clear dashboards.

o   Create structures and reports to support the data-driven evaluation of the work of the policy and advocacy team.

Assist the Senior Director of Policy and Advocacy in other matters as identified and assigned.

Qualifications

The Special Projects Coordinator will be thoroughly committed to PAVE’s mission. The Special Projects Coordinator should have a background in education, non-profit work, and/or fast-paced, high-pressure environments. Concrete demonstrable experience and other qualifications include:

·       2-5 years of work experience;

·       Unwavering commitment to quality programs and data-driven program evaluation;

• Strong written and verbal communication skills, strong ability to match brand tone, a persuasive and passionate communicator with excellent interpersonal and multidisciplinary project skills;
• Strong analytical skills and experience with social media analytics and scheduling platforms such as Sprout Social is ideal;
• Experience with admin-level management of Wordpress and Google Analytics;
• Experience with coordinating and disseminating strong email content, expertise with Mailchimp is ideal;

·       Proficiency with a range technology-based platforms and processes, including, but not limited to: Microsoft Office (Word, Excel, Powerpoint); Asana; Google Apps;

·       Outstanding attention to detail and deadlines, particularly around project management, data analysis, and copy editing;

·       Ability to multi-task and prioritize in fast-paced environment;

·       Ability to work independently and in collaboration with diverse groups of people; and

·       Passion, idealism, integrity, positive attitude, mission-driven, and self-directed

Compensation

The salary range for a Coordinator role at PAVE is $72 - $95k annually, dependent on qualifications and experience.  PAVE employees are offered full medical, dental, and vision benefits at no cost to the individual, as well as a 401(k) plan with 4% match, and generous paid time off. A complete listing of PAVE benefits can be viewed at https://dcpave.org/careers/. 

Location

This position requires residence in the District of Columbia.  The Special Projects Coordinator must be local in order to build deep connections and relationships with parent leaders, elected officials, school leaders, and other community stakeholders.  This position requires frequent work on nights and weekends to support the schedules of parents.

To Apply

Submit your resume and cover letter to jobs@dcpave.org.

PAVE employees are offered full medical, dental, and vision benefits at no cost to the individual, as well as a 401(k) plan with 4% match, and generous paid time off. A complete listing of PAVE benefits can be viewed at https://dcpave.org/careers/.