Digital Organizing Strategist

About 18MR

18MR builds Asian American political power that contributes to movements for racial and immigrant justice, abolition, anti-militarism, and democracy through political education, base building, and strengthening movements that address these issues head on. Our commitment is to dismantle systems of oppression, fight white supremacy, and work towards a liberated future for Asian Americans and all people. 18MR organizes online and offline using digital platforms and tools to empower people and build movements that shift the current political moment. We see the internet as a place to gather, a place to build community, and a place to organize on a mass scale.

Read more about 18MR here.

Summary

18 Million Rising (18MR) is seeking a creative Digital Organizing Strategist to amplify our digital voice and power campaigns mobilizing progressive and radical Asian Americans nationwide. In this pivotal role, you will lead the growth and management of our social media channels, design and execute a dynamic monthly content calendar, and cultivate authentic engagement with our community, members, and allies across the U.S.

As our Digital Organizing Strategist, you are passionate about digital storytelling and social justice. You stay ahead of social media trends and know how to craft engaging, multi-dimensional content that reflects the diversity, resilience, and activism of Asian America. Your work will span breaking news, original commentary, campaign updates, partner collaborations, arts and culture, history, fundraising, and creative formats—memes, political commentary, humor, and more.

You will harness social media as a tool for education, mobilization, and inspiration—deepening trust, sparking action, and building collective power. You’ll also contribute to campaign strategy, collaborate across teams, and serve as a vital connector for followers to members and supporters within 18MR’s work.

Ideal candidates bring experience in digital organizing, social media management, storytelling, and copywriting. You are tech-savvy, trend-aware, and driven to use digital platforms to advance social justice and collective liberation.

Responsibilities

Social Media Organizing & Community Mobilization (60%)

• Lead digital organizing efforts by using social media to inspire, educate, and mobilize Asian American communities for collective action.
• Maintain and grow 18MR’s social media presence (Instagram, TikTok, Bluesky, LinkedIn, YouTube, and others), ensuring content is timely, relevant, and rooted in current political and cultural moments.
• Engage directly with members and supporters online—sparking conversations, responding to questions, and building relationships that deepen trust and participation.
• Collaborate closely with the OrganizingTeam to translate organizing goals into compelling digital actions, campaign calls-to-action, and shareable content.
• Coordinate and facilitate special events—such as live streams, digital town halls, and online actions—bringing together partners, staff, and members to build momentum for campaigns.
• Identify and elevate emergent issues and opportunities for rapid response organizing, turning trending topics into winnable campaigns.
• Support and manage the 18MR Communications committee, guiding their participation in finding, analyzing, and amplifying stories that matter to our base.

Digital Campaign Strategy & Cross-Team Collaboration (20%)

• Co-create and implement monthly content strategies and calendars that align with 18MR’s organizing priorities and campaign goals.
• Advise staff and partners on best practices for digital organizing, and integrate social media tactics into broader campaign strategies.
• Build and nurture partnerships with allied organizations, influencers, and community leaders to expand our reach and impact.
• Serve as a public representative for 18MR in digital spaces, including occasional media requests and public statements.
• Facilitate workshops, trainings, and political education sessions to strengthen the digital organizing capacity of staff, members, and partners.

Research, Analysis & Innovation (5%)

• Track and analyze social media metrics to assess the impact of organizing strategies, inform future tactics, and report insights to the team and funders.
• Monitor digital organizing trends, emerging platforms, and new tools to keep 18MR at the forefront of digital movement-building.
• Troubleshoot and adapt to changes in social media algorithms, platform policies, and digital landscapes that affect our organizing work.

Administration & Team Support (15%)

• Participate in regular staff meetings, check-ins, and organizational wellness activities to foster a healthy, collaborative work culture.
• Contribute to operational tasks such as hiring, onboarding, and staff retreats.
• Support internal political education and transition processes to strengthen team alignment and movement strategy.

Required Skills and Work Experience

• 3–5 years of experience in social movements or organizing, with a strong track record in digital campaigns or online organizing—either as paid staff or a dedicated volunteer.
• Outstanding written and verbal communication skills, including public speaking and the ability to craft compelling narratives for diverse audiences.
• Proficient with social media management tools (e.g., Sprout Social, Sprinklr, Hootsuite, Later, Buffer, Loomly) and content scheduling platforms.
• Strong design sense, with skills in graphic design, motion graphics, or video editing; proficiency in tools such as Photoshop and After Effects.
• Self-motivated and collaborative, able to work independently while thriving in a team environment; adaptable to shifting priorities with positivity and resilience.
• Experienced in leveraging digital technologies to advance social media campaigns, political education, and organizing programs.
• Strategic and visionary thinker, skilled at identifying trends, anticipating challenges, and recommending creative pivots.
• Comfortable working in diverse, cross-functional teams, and able to navigate conflict with empathy, clarity, and confidence.
• Exceptional organizational and time management skills, with the ability to balance multiple projects and meet deadlines in a fast-paced, high-energy setting.
• Strong intersectional and internationalist analysis, able to connect movement principles to current events and articulate these connections to others.

Nice-to-Have Skills and Work Experience

• Experience working on remote teams and building relationships virtually with colleagues and partners.
• Fluency in one or more Asian languages (East, Southeast, or South Asian).
• Deep understanding of Asian American movements—both historical and contemporary—including the diversity of experiences and organizing traditions within the community.
• Insight into how different Asian American ethnic, language, and racial groups use digital tools and platforms for organizing and communication.
• Familiarity with abolitionist frameworks and their application to digital organizing and community work.

Salary and Benefits

This is a full-time, salaried, exempt position. The 18MR team works a four-day work week, although hours can be flexible based on the demands of current events and the campaign cycle. The salary range for this position is between $70,000 and $80,000 annually, commensurate with experience and your local cost of living.

As we are a distributed team, your primary residence may be located anywhere in the United States. 18MR’s current staff are based in Philadelphia, Twin Cities Minnesota, Los Angeles, and the San Francisco Bay Area. Occasional organization-sponsored travel for conferences and face-to-face staff gatherings will be required.

Through our fiscal sponsor, Allied Media Projects, we offer a competitive benefits package including generous vacation; full health, dental, vision and flex benefits; 403b program with employer match; short and long term disability; provided life insurance with the option for additional coverage; ongoing training opportunities; and allowances for co-working space in your area and other incidental costs.

We are an equal opportunity employer that values diversity as central to our work serving underrepresented communities, and we encourage candidates from a wide range of backgrounds to apply.