Marketing and Communications Manager

The Marketing and Communications Manager is a full-time, non-exempt position at Real Change reporting to the Executive Director.

The Marketing and Communications Manager works closely across departments and with community partners to elevate the visibility and impact of Real Change. This position develops and implements a growth-based Communications Plan. Additionally, this position is responsible for expanding sponsorship and advertising revenue, as well as nurturing external partnerships to support department goals.

Primary Roles and Responsibilities

Communications (50%)

• Develop and manage annual Communications Plan, budget and calendar
• Coordinate with department heads to ensure program priorities, calls to action and community engagement opportunities are represented externally
• Increase visibility of Real Change through relevant digital and print channels, targeted engagement, public events and general community engagement
• Update and maintain the website and social media platforms to stay current with ongoing Real Change events, programs and fundraising campaigns – highlighting work across the organization
• Create targeted messaging and communications materials to promote program and organization priorities
• Track, analyze and report metrics, audience development and user interactions across communications channels
• Ensure communications tone and content is rooted in Real Change mission and values
• Manage mailing lists and email correspondence, including producing monthly email newsletters
• Actively participate in department meetings and events to develop digital and print content around all Real Change activities and projects
• Produce graphics, videos, and photography for social media, email and print channels
• Coordinate with external vendors for direct mailing campaigns, development merchandising and other relevant projects as needed
• Cultivate relationships with prospective communications ambassadors and community partners to increase visibility of organization

Marketing (30%)

• Manage digital and newspaper advertising sales
• Coordinate media sponsorships and other marketing-based partnerships to increase the visibility of the organization
• Manage sponsorship outreach and communication, expanding sponsorship base to fund general operating and multiple projects (ECRG, Annual Anniversary, Vendor Vests) throughout the year
• Develop and manage annual paid media plan and regular marketing campaigns to promote awareness of journalism, Vendor Program, advocacy and fundraising campaigns

Events (10%)

• Represent the organization at community-based events to promote its aims and objectives, and foster and enhance public understanding of the organization
• Develop and manage public, community engagement events to increase public awareness of organization and programs
• Support Real Change’s long running annual anniversary fundraiser
• Develop and support other organization events as needed

Other Duties (10%)

• Train and oversee program volunteers, interns and vendor leaders
• Supervise other staff as needed during community engagement events, communications campaigns and other relevant projects
• Support operations of the Vendor Center as assigned, including truck unload and/or sales desk
• Attend all staff and department-specific meetings as needed
• Other duties as assigned

Required Skills

• ​Ability to bring an anti-oppressive lens to all parts of this work, with a willingness to keep an open mind and continually self-educate​
• Ability to encourage, mentor, support, and hold accountable others
• Ability to build and maintain strong community partnerships
• Ability to frame messaging and articulate organizational values and priorities in writing and orally
• Strong problem-solving, time and project management skills
• Computer proficiency to use marketing tools, CRM databases, basic graphic design, social media platform management, Microsoft Office Suite, and other office technology
• Ability to track, compile, report on, and analyze engagement data
• Ability to work in a hectic, busy, sometimes loud workspace
• Ability to work some evenings and weekends, as required

This job description represents the minimum required level of performance necessary to be successful in the position and is not designed to cover or contain a comprehensive listing of functions or responsibilities that are required of the role. Nothing in this job description restricts management’s rights to assign or reassign duties and responsibilities to this job at any time, and does not constitute a written or implied contract of employment.

Compensation: Salary range is $23.50 - $24.00/hour, and is full-time and non-exempt. Benefit package includes Health and Dental coverage, 3 weeks’ vacation, 2 weeks’ sick time, 11 holidays, 403B Retirement Fund with a 4% Real Change contribution, and professional development funds. This position is represented by IBEW Local 89.

To apply, please send your resume and a brief cover letter to jobs@realchangenews.org with “MarComm Manager” and your last name in the subject line. We will be evaluating candidates based on the required skills- for a successful application, we encourage you to explicitly highlight your ability to perform these skills & any direct or related experience. Priority deadline for applications is May 22. We will continue to receive applications as long as this position is posted.