Brand Marketing Lead

Living Beyond Breast Cancer is a national nonprofit organization whose mission is to connect people with trusted information and a community of support. By joining our team, you can make a difference in the lives of people in your community and across the country. For more information, visit LBBC.ORG.

LBBC is hiring a Brand Marketing Lead who will support the building a long-term, meaningful connections with our constituents and brand partners, fostering a sense of community around the brand and cause while collaborating with cross-functional teams.

LBBC is headquartered just outside Philadelphia in Bala Cynwyd, PA and is a hybrid workplace. Candidates must be based in the Greater Philadelphia region and be able to work from our office several times per month.

KEY RESPONSIBILITIES

• Collaborate with team members to support brand management through engaging content, visuals, and campaigns across digital platforms.
• Serve as the lead contact between marketing and development teams to align on product launches and brand initiatives; support appeals and fundraising campaigns with strong brand messaging to engage target audiences.
• Implement brand communications and integrate Breast Cancer Awareness Month (BCAM) strategies to support overall brand goals.
• Implement PR strategies and manage earned media opportunities to enhance brand visibility and reputation.
• Implement merchandise strategy and manage brand assets to ensure consistency across all marketing materials.
• Plan and coordinate photoshoots, collaborating with creative teams to produce high-quality visual content.
• Engage with LBBC constituents during fundraising and educational programs, elevating awareness of the organization and fostering connections that may lead to heightened engagement.
• Aid in promoting LBBC's educational initiatives by supporting marketing project leads, as necessary.

KEY QUALIFICATIONS

• Bachelor’s degree in marketing or communications and 5+ years’ experience working in marketing, or total equivalent experience.
• Experience managing marketing campaigns and cross-functional teams
• Excellent communication, project management, and organizational skills.
• Experience working with creative teams to produce high-quality content.
  • Familiarity with graphic design and design software, including but not limited to Canva and Adobe Creative Suite, is a beneficial skill.
  • Proficiency in computer applications, including Microsoft Office Suite (Word, Outlook, Excel, PowerPoint). Familiarity with HTML (experience with WordPress is advantageous).
  • Genuine passion for health-related matters, patient advocacy, and/or oncology, a plus.

Living Beyond Breast Cancer is an Equal Opportunity Employer. We respect and seek individuals of a diverse background and do not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.