Call2Action helps to Spark movements online. We offer marketing tools and services for online engagement, fund raising and brand building around causes. We do this by leveraging video, action tools and social media to encourage participation and sharing online. Our Spark technology is essentially a portable micro-site that is distributable so that people can get inspired AND take action wherever Sparks are posted: on websites, blogs and social networks.
We have an overall interaction rate of 38% (clicks to loads, which is more than 9 times industry standards! (Rich media ads average at 4%.) That means that of the people who see our Sparks, a lot are engaging. And one of the most popular actions across all campaigns is Sharing, because when people are moved and empowered, they want to share with their friends.
To see how clients are using our Spark now, visit our gallery.