Pretty In Pink Foundation is a not for profit corporation dedicated to the mission of financially assisting uninsured and underinsured patients for treatment who would not otherwise receive it. There are many women in North Carolina who need the latest breast cancer treatments but are uninsured or their insurance covers only a fraction of the cost - their need is now.

For women who have insurance, Pretty In Pink provides assistance (based on a sliding income assessment scale) with co-pays, deductibles, and other out of pocket expenses.