Communications & SEO Manager

About Us:

Nuestros Pequeños Hermanos (NPH) means “Our Little Brothers and Sisters” in Spanish. NPH transforms the lives of vulnerable childrenin Bolivia, the Dominican Republic, El Salvador, Guatemala, Haiti, Honduras, Mexico, Nicaragua, and Peru. Together, we help children overcome poverty and become productive, caring leaders in their own communities. Founded in 1954 by Father William Wasson, NPH is supporting nearly 8,000 children, both inside and outside our homes, ensuring they have a safe and nurturing place to live, an education, clothing, healthcare, and a strong family support system. In addition, NPH’s St. Damien Pediatric Hospital in Haiti is the only pediatric medical facility in the entire nation of 11.5 million people, employing more than 500 Haitians and serving thousands of children and expectant mothers each year.

NPH USA, a fundraising organization for NPH International, is headquartered in Chicago with fundraising offices in three areas covering the West and South; Midwest; and East Coast. NPH International is headquartered in Mexico, with other fundraising offices in Europe, Australasia, and Canada.

Mission

NPH USA connects supporters’ passions and interests to the transformational work of Nuestros PequeñosHermanos impacting the lives of children, families and communities in Latin America and the Caribbean.

Vision

We envisiona world where vulnerable children, families, and communities have access to the resources and opportunities they need to thrive.

Organizational Imperatives

• Honor Donor Relationships
• Fulfill Commitment to NPHI
• Financial Sustainability and Accountability

Values

• Show GRATITUDEin all we do
• Foster authenticRELATIONSHIP and true connection
• Act with INTEGRITY always
• Accept RESPONSIBILITY for our missionand our commitments
• Work in COLLABORATION to achieve more together
• Operate with TRANSPARENCY and honesty
• Embrace DIVERSITY, EQUITY and INCLUSION, building a better organization and a better world

Benefits

At NPH USA, we’re deeply committed to both our mission and the people who help drive it forward. Our benefits plan is designed to support and empower our dedicated team with competitive offerings, including comprehensive medical, dental, and vision packages. We also provide cell phone reimbursement, life insurance, and a 403b plan with a generous company match to help you plan for the future.

We believe in the importance of work-life balance, which is why we offer a generous paid time-off program to help you recharge and thrive. At NPH USA we’re fostering a community of passionate individuals who are supported, valued, and equipped to make an impact.

Position Summary:

The Communications & SEO Manageris responsible for designing and executing the organization’s SEO strategy, managing written digital content, and leading communication efforts across the organization and multiple platforms. This role requires a strategic thinker who can optimize our digital presence, drive organic growth, and craft compelling messaging for marketing campaigns and overall communications. The ideal candidate is both analytically driven and creatively adept, with a proven abilityto manage cross-channel marketing campaigns, track KPIs, and support brand reputation and recruitment goals.

Key Priorities & Responsibilities:

SEO Strategy & Digital Analytics

• Develop, manage, and implement an integrated SEO strategy to drive organictraffic, improve search rankings, and enhance online visibility.
• Conduct keyword research,site audits, and competitive analysisto identify opportunities for growth.
• Monitor, analyze, and report on SEO performance using tools such as Google Analytics, SEMrush, and Ahrefs.
• Collaborate with the marketing team to optimizewebsite architecture, content, backlinking, and other factors that impact SEO.
• Manage pixel tracking,UTM parameters, and Google Tag Manager for accurate analytics and insights.
• Manage canonicaltags and structuring SEO-friendly URLs to preventduplicate content and maintain page authority.

Communications & ContentStrategy

• Serve as the communications officer for the organization, leading internal and external messaging to ensureconsistent brand messaging across all platforms
• Assist in craftingcompelling & high impact languagefor marketing campaigns, newsletters, press releases,and web content
• Support in the creation and distribution of engaging contentacross social media, email, and web platforms to support new donor acquisition and retention goals.
• Maintain content calendarsto ensure consistent and strategic communication and timely distribution across platforms.

Cross-Channel Marketing & Campaign Management

• Support the planningprocess and executeintegrated, multi-channel marketing campaigns focused on audience growth and engagement.
• Ensure alignment of brand messaging and visual identity across all channels.
• Track and optimizecampaign efficacy, using data-driven insightsto enhance performance.
• Collaborate with marketing peers on conceptdevelopment and campaign delivery.

Project Management, Internal & External Stakeholder Communication

• Act as the primary contactfor communication initiatives, ensuring alignment across teams and consistency with brand standards.
• Provide strategic communication support for organizational projects, launches, and events.
• Manage communication timelines, translations, and relationships with NPHI counterparts to ensureefficient delivery of marketing and communication assets.
• Work with marketingpartners to implementbest practices and enhance campaign effectiveness.

Skills and Qualifications:

• Bachelor’s degree in marketing, Communications, Business, or relatedfield; or equivalent experience.
• Minimum of 5 years of experience in digital marketing, SEO, and communications.
• Proven expertise in SEO strategy, digital content management, and analytics.
• Strong writing and editing skills with attention to detailand consistency.
• Experience with marketing automation platforms, CMS (WordPress), and email marketing tools.
• Proficiency with GoogleAnalytics, SEMrush, Ahrefs,and social media platforms.
• Exceptional project management skills, with the ability to manage multipleprojects simultaneously.
• Demonstrated ability to work collaboratively with cross-functional teams.
• Willingness to travel occasionally for events and projects.
• Native bilingual proficiency in Spanish and English a plus.

How to Apply:

Send resume and cover letter to recruiting. Include specific salary

requirements. Please no phone calls or outside agencies. NPH USA is an Equal

Opportunity Employer. We value diversity in the workplace and encourage

applicants from all backgrounds to apply.