Vice President of Development & Marketing

About EdVoice and EdVoice Institute

EdVoice is a 501(c)(4) nonprofit education advocacy organization reshaping public education in California so that students from low-income communities have futures filled with opportunity. More than 60% of California’s 5.8 million public school students are low-income. The sobering reality is that most perform at about half the level of their more affluent peers across key indicators such as reading, math, and college readiness. Clearly, the state’s 175-year-old public education system is not meeting the needs of all students. Achieving the kind of systemic change necessary to address the scale of the problem requires bold, coordinated action at the state level.

Together, EdVoice and its sister organization, EdVoice Institute (a 501c3), drive scalable policy changes for the children of California. EdVoice Institute develops and advances evidence-based policy solutions to improve learning statewide alongside coalition partners. EdVoice leads the lobbying and campaigning to get those policies passed. EdVoice also provides strategic political contributions through its EdVoice for the Kids PAC to leaders who prioritize the needs of students from low-income communities.

This dual approach is unique among education policy groups in California and has already proven successful. Since relaunching in 2022, EdVoice has championed transformative early literacy policy changes that will uplift reading outcomes for millions of students. This includes universal screening for reading difficulties in all K-2 classrooms and statewide adoption of evidence-based reading instruction and materials. In addition, both organizations have influenced legislation to place more qualified teachers in high-needs schools. Looking forward, EdVoice and EdVoice Institute will continue to push for an education system in which all children—regardless of background—have access to the quality education they need and future opportunities they deserve.

The Opportunity

EdVoice Institute has developed a comprehensive agenda of policy recommendations across five key pillars that—if passed and effectively implemented—will transform the education system by 2040. To attain this vision over the next 15 years, EdVoice and EdVoice Institute need greater funding to sustain and expand key initiatives, raise awareness of policy priorities, and strengthen our community of supporters.

EdVoice and EdVoice Institute are seeking a results-driven, entrepreneurial Vice President of Development & Marketing (VPDM) to enable this next level of impact. The VPDM will oversee fundraising and grantmaking, marketing and communications, network activation, and infrastructure building. They will design and implement a bold strategy that attracts, engages, and galvanizes a diverse network of donors, elected officials, and advocates. The VPDM will manage a core team of two, including the Director of Marketing & Communications and the Manager of Development and Strategic Initiatives, with potential to grow as organizational needs evolve. Partnering closely with the CEO, the VPDM will drive efforts to raise $2 million for EdVoice and $2.3 million for EdVoice Institute, with a plan to scale these budgets annually.

The ideal candidate is a strategist passionate about using marketing and communications to drive educational equity for students from low-income communities. A skilled connector, they will have a proven track record of mobilizing donor and partner support, leveraging data and insights to inform strategy, and driving innovation to increase efficiency and impact. Above all, the VPDM will be excited to cultivate a broad community that takes action through philanthropy and advocacy to reshape California’s public education system so that all children have futures filled with opportunity.

Essential Responsibilities

Fundraising Strategy & Execution (60%)

• Lead the development and execution of a fundraising plan to raise $2M for EdVoice and $2.3M for EdVoice Institute, with the goal of doubling these budgets over the next two to three years
• Collaborate with the CEO to pursue new fundraising sources and initiatives, develop high-quality fundraising collateral, and support the successful execution of high-level solicitations
• Build a system for identifying and cultivating prospective donors, with a focus on strengthening the pipeline and retaining high-capacity, influential funders
• Establish a stewardship program that connects donors and supporters to EdVoice’s impact through regular updates, events, and opportunities for meaningful engagement
• Develop and implement strategies to secure grants by researching funding opportunities, partnering with the Director of Marketing & Communications to prepare proposals, drafting and organizing materials, and monitoring application progress
• Partner with the CEO and Director of Financial Management & Operations to ensure sustainable budgeting by creating and monitoring revenue projections, identifying trends, and recommending strategic adjustments

Marketing, Communications & Community Engagement (30%)

• Spearhead an integrated brand and engagement strategy in partnership with the Director of Marketing & Communications to position EdVoice and EdVoice Institute as a trusted voice for education policy reform, ensuring consistent messaging across all channels
• Work alongside the Director of Marketing & Communications to produce marketing collateral such as annual reports, email campaigns, and digital advertising, and manage the budget to ensure broad reach and measurable impact
• Collaborate with the Policy Team to create compelling content that translates complex policy issues for diverse audiences and activates supporters to influence lawmakers through advocacy efforts such as messaging elected representatives, participating in rallies, and attending legislative sessions
• Design and implement community-centric digital giving strategies to diversify the donor base and expand small-dollar revenue
• Execute a media relations plan with the Director of Marketing & Communications that drives targeted coverage, streamlines engagement, and strengthens EdVoice’s reputation
• Forge partnerships with education advocacy organizations and key collaborators to promote collective action on network engagement opportunities and build a robust coalition

Infrastructure, Data & Insights (10%)

• Streamline and optimize key fundraising CRM processes, including managing the donor database for accurate gift processing, timely acknowledgments, and meaningful donor recognition
• Design and manage a donor and partner segmentation strategy for consistent engagement and tailored incentives based on giving levels and political engagement
• Coordinate with the Manager, Development and Strategic Initiatives, to strengthen data integrity, track and analyze fundraising results, and foster a data-driven culture that uses insights to guide decision-making
• Prepare and submit grant performance reports that capture outcomes, demonstrate impact, and meet funder requirements
• Lead research on philanthropic and marketing trends, as well as emerging tools such as AI, to innovate systems and practices

Ideal Candidate Profile

• 10+ years of experience in fundraising, marketing, business development, or strategic partnerships, with at least 3 years of experience managing and developing a team
• A strong commitment to EdVoice’s mission of reshaping public education in California so that students from low-income communities have futures filled with opportunity
• Knowledge of evolving philanthropy and marketing trends within the education, nonprofit, political, and advocacy sectors
• Track record of developing and executing highly successful digital fundraising or marketing campaigns
• Experience in utilizing CRM software and tools, and skilled in refining organizational infrastructure for enhanced efficiency and impact
• Strong analytical skills with the ability to track, analyze, and report on the performance of donor and community initiatives
• Strategic yet hands-on, able to see the big picture and set clear priorities
• Executes with efficiency and attention to detail while managing multiple projects in a fast-paced, entrepreneurial environment
• Reliable team player, taking initiative and exercising discretion while fostering strong cross-department relationships to deliver work at a high standard
• Leads with humility and adaptability, demonstrating openness to feedback and a commitment to continuous learning
• Bachelor’s degree required; advanced degree a plus

This is a full-time position based in California. The work environment is currently remote, with 10% - 20% travel expected to meet with the full team and key partners.

EdVoice is proud to be an equal opportunity employer and does not discriminate on the basis of race, color, religion, gender, sexual orientation, national or ethnic origin, age, disability, pregnancy, or veteran status. We strongly encourage applications from candidates of all races, national origins, ages, religions, creeds, veteran or disabled statuses, sexual orientations, gender identities, or gender expressions. Please visit our website for more information at www.edvoice.org.

Benefits include:

• Health, dental, and vision insurance for the employee, spouse, and eligible dependents
• 13 days of paid time off (PTO), 12 paid holidays, winter break from December 25th - 31st, plus sick days
• Fully vested employer 1:1 match of employee 401(k) contributions up to 4%
• Reimbursement of up to $500 for a remote workspace, in accordance with organizational policy
• Reimbursement of up to $750 for a cell phone, in accordance with organizational policy
• $90/month technology stipend