Sr. Manager, Marketing & Communications

Department: Transformation Office

Classification: Full-Time, Sr. Manager

FLSA: Exempt

Reports to: Director, Creative Strategy & Operations

Travel: 20% Commitment

Location: Remote

About Us

LeadersUp seeks to change how America works by empowering the next generation of inclusive leaders to build an antiracist economy. We believe that the next generation of Black, Indigenous, People of Color (BIPOC) are the demographic engine of our nation’s economic growth. With 81% of job growth already led by multicultural populations, we posit that intentional and strategic investments that broaden access to economic opportunity will catalyze inclusive ecosystems with the best potential to propel our nation’s prosperity and global competitiveness.

Position Summary

The Senior Manager, Marketing & Communications, is responsible for developing and managing LeadersUp’s marketing and communications strategies at the content and channel level. This role translates organizational direction into clear, compelling, and consistent storytelling across internal and external platforms, driving awareness of LeadersUp’s mission and programs.

Reporting to the Director of Creative Strategy & Operations, this position ensures that campaigns, content, and communications are strategically planned, implemented, and refined to advance LeadersUp’s brand narrative and project goals. The ideal candidate combines strategic thinking with exceptional writing and execution skills, using insights and analytics to continuously improve engagement and brand performance.

While we prefer candidates based in California, we welcome applicants from across the U.S. who share our passion for inclusive economic empowerment and bring the strategic, creative, and operational excellence needed to advance this work.

Essential Duties

Marketing Strategy & Content Management

• Develop and execute comprehensive marketing and communications strategies to amplify LeadersUp’s mission, portfolios, and initiatives across digital and traditional platforms.
• Manage organizational storytelling and content development across newsletters, blogs, social media, website, and campaigns to ensure brand alignment and message consistency.
• Oversee the organizational content calendar and coordinate cross-functional messaging to maintain cohesion and timeliness.
• Write, edit, and refine content across multiple channels, including reports and thought leadership materials, to enhance visibility and engagement.

Brand Stewardship & Collaboration

• Act as a brand steward, ensuring all communications reflect LeadersUp’s values, tone, and design standards.
• Collaborate with the Director of Creative Strategy & Operations and Creative Services teams to ensure campaign alignment and delivery of compelling visual assets.
• Apply an equity-centered lens to all communications, ensuring accessibility, inclusion, and representation of diverse voices.
• Partner across departments to align messaging with strategic initiatives, portfolio outcomes, and organizational priorities.

Insights, Measurement & Continuous Improvement

• Gather, analyze, and report on performance metrics for marketing and communications activities to assess impact and inform future strategies.
• Leverage analytics, audience insights, and market trends to refine campaigns and content delivery.
• Stay abreast of emerging communications, storytelling, and marketing trends to drive innovation, engagement, and continuous improvement.
• ​​Performs other related duties as assigned.

Design & Delivery

Each role within our organization contributes its unique expertise and skill sets to the successful deployment of LeadersUp’s service architecture. By leveraging our diverse talents and perspectives, we ensure that our strategies and initiatives are innovative, impactful, and inclusive. The following key responsibilities outline how every team member participates in the Design & Delivery of our products and services:

• Collaborate with cross-functional teams to design and refine initiatives within each portfolio, bringing role-specific insights to enhance service effectiveness and reach.
• Participate in the implementation and contribute to the continuous improvement of portfolio projects and strategies, applying specialized skills and knowledge and offering feedback and suggestions based on role-specific observations and expertise.
• Support the measurement and evaluation of portfolio outcomes, assisting in the collection and analysis of data to inform strategy and decision-making.

Supervisory Responsibilities

• Directly supervises employees within the department(s).
• Indirectly supervises employees within the department(s).
• Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws.
• Responsibilities include interviewing, hiring, and training employees; planning, assigning, and directing work; appraising performance; rewarding and disciplining employees; addressing complaints and resolving problems.

Competencies

• Strategic Communications & Brand Storytelling
• Digital & Content Marketing Management
• Cross-Functional Collaboration
• Data-Driven Insights & Analytics
• Adaptability & Innovation
• Diversity, Equity, Inclusion, and Belonging
• Ethical Communication & Representation

Qualifications, Capabilities & Experience

• Demonstrated success in marketing, communications, or content strategy, with proven ability to plan and execute integrated campaigns across multiple channels.
• Strong writing, editing, and storytelling skills with experience producing a variety of content formats (articles, newsletters, reports, social media copy).
• Experience managing editorial calendars, brand narratives, and analytics for digital engagement (e.g., Google Analytics, SEO, CRM systems).
• Proficiency with digital marketing and communication tools (e.g., Mailchimp, WordPress, Hootsuite, Canva, Adobe Creative Suite).
• Ability to synthesize data, insights, and market research to refine messaging and strategy.
• Strong interpersonal and collaborative skills; proven ability to work cross-functionally with creative, stakeholder, and leadership teams.
• Commitment to advancing racial equity and inclusive economic empowerment through communications.
• Skills and expertise may be demonstrated through a combination of education, full-time, part-time, freelance, or internship experience.

Physical Demands & Work Environment

• Occasionally required to stand.
• Continually required to sit.
• Continually required to talk or hear.
• Continually required to utilize hand and finger dexterity.
• Occasional exposure to outside weather conditions.
• While performing the duties of this job, the noise level in the work environment is usually moderate but may vary from time to time.
• The employee must occasionally lift and/or move more than 25 pounds.

At LeadersUp, we invest in our team’s well-being, growth, and work-life balance with a competitive salary and a comprehensive benefits package for full-time employees, including:

Health & Wellness

• 100% employer-paid medical, dental, and vision coverage (80% coverage for spouses and children).
• $25,000 life insurance policy
• Volunteer benefits are available through Aflac and Metlife.

Time Off & Paid Leave

• 48 hours of sick & wellness time annually.
• Annual paid vacation:
  • 10 days (years 1-2)
  • 15 days (after 3 years)
  • 20 days (after 5 years)
• 17 paid holidays, including a holiday break from December 24th through January 1st.
• Up to 12 weeks of paid parental leave (up to 75% of weekly pay).

Work-Life Balance & Perks

• Flexible, remote work setup with a 9/80 schedule (every other Friday off).
• 401(k) plan, FSA, and Employee Assistance Program (EAP).
• Professional development opportunities and team retreats.
• We recognize and reward your commitment to LeadersUp through service milestone perks, including gift cards and additional vacation days.
• Work alongside a purpose-driven team dedicated to building an inclusive economy.

Remote Work Requirements

• Quiet, distraction-free workspace.
• Reliable high-speed internet (min. 10Mbps upload / 50Mbps download; preferred 25 Mbps upload / 100 Mbps download).
• Candidates must meet all technical requirements before the first day.