Manager of Individual Giving
New York, NY (Midtown East)
About Helpusadopt.org
Helpusadopt.org is a fast-growing, mission-driven nonprofit organization that provides financial grants—up to $30,000—to help individuals and couples afford the cost of adoption. We support domestic, international, and foster care adoptions and proudly serve all families regardless of race, religion, gender, marital status, or sexual orientation.
We are seeking an entrepreneurial, data-driven fundraising professional with a passion for philanthropy and relationship building. If you’re excited by donor stewardship, donor pipeline development, and contributing to meaningful social impact, this is an excellent opportunity to grow your career in nonprofit development.
Position Overview
The Manager of Individual Giving plays a key role in expanding and strengthening our individual giving program, overseeing annual giving campaigns, stewarding mid-level donors, and executing compelling donor communications.
This role requires a strategic thinker and strong writer with advanced proficiency in Salesforce CRM, including donor segmentation, reporting, and moves management. You will manage a portfolio of individual donors and support all annual, digital, and peer-to-peer fundraising initiatives aimed at increasing donor retention, acquisition, and long-term revenue growth.
Key Responsibilities
Fundraising & Donor Engagement
- Develop and implement annual giving campaigns, including direct mail, email appeals, and online fundraising initiatives.
- Manage a portfolio of entry and mid-level donors, prioritizing donor engagement, retention, and pipeline development.
- Lead the creation, recruitment, and execution of peer-to-peer fundraising campaigns.
- Apply fundraising analytics to identify trends, opportunities, and donor behavior insights.
Donor Communications & Stewardship
- Serve as the lead writer for all donor communications, including fundraising appeals, stewardship messages, updates, and e-appeals.
- Ensure consistent and personalized donor touchpoints that strengthen long-term donor relationships.
- Support the President with Board engagement, stewardship materials, tailored reports, and follow-up on donor cultivation opportunities.
Special Events Collaboration
- Partner with the VP of Special Events to establish, recruit, and support event committees.
- Coordinate with committee members on outreach, relationship building, and event-related fundraising efforts.
- Lead post-event development outreach, including follow-up communication, donor stewardship, and converting event attendees into ongoing supporters.
CRM, Reporting & Data Management
- Oversee Salesforce data integrity, donor activity tracking, and donor segmentation strategies.
- Pull and analyze donor reports, queries, and dashboards to support campaign planning and donor cultivation workflows.
- Collaborate with the Development Associate to ensure accurate gift processing, acknowledgements, and coding.
Prospect Research & Performance Tracking
- Conduct prospect research and prepare donor briefings for existing and prospective supporters.
- Track and report on fundraising KPIs, providing regular insights and recommendations to leadership.
- Utilize industry benchmarks and best practices to continuously refine the donor retention and acquisition strategy.
External Engagement
- Represent the organization at donor cultivation events, meetings, and opportunities that deepen community and donor relationships.
- Occasional travel is required, domestic 2-5 trips annually for approximately 1-3 days
Qualifications
- 2–3+ years of experience in individual giving, annual giving, or nonprofit fundraising.
- Advanced proficiency with Salesforce CRM, including reporting, segmentation, and donor database management.
- Exceptional writing skills with demonstrated experience in crafting compelling fundraising appeals and stewardship messaging.
- Strong analytical, organizational, and project management abilities.
- Proven success in donor cultivation, donor retention, and revenue growth within a nonprofit environment.
- Excellent communication and relationship-building skills, including the ability to communicate clearly and professionally in person and on the phone.
- Bachelor’s degree in a related field preferred.