What started as a small group of families gathered around a kitchen table in 1979 has blossomed into the nation’s leading voice on mental health. The National Alliance on Mental Illness (NAMI) is the nation’s largest grassroots mental health organization dedicated to building better lives for the millions of Americans affected by mental illness.
Today, we are an alliance of hundreds of local affiliates, state organizations and a national office that work in communities across the United States to raise awareness and provide support and education that was not previously available to those in need. NAMI advocates for all who are affected by mental illness, both the individuals and the people in their lives. We work to address disparities and injustices and to promote dignity and inclusion for all people with mental illness and their families. In addition to being advocates, we educate, we listen, and we lead as evidenced by our public awareness campaigns, the range of programs we provide, and our strong public policy.
We currently have an opening for Manager, Donor Relations. The Manager, Donor Relations (Midlevel Gifts) is responsible for developing tailored communications to welcome, renew, and upgrade donors in the $1,000 to $5,000 giving range. This position works under the direction of the National Director, Individual Giving & Development and is a vital member of the Strategic Alliances & Development team to ensure ample unrestricted donations to support and enhance NAMI’s mission.
This full-time position can be remote or based at NAMI Headquarters in Arlington, VA on a hybrid basis.
Salary Range: $70k - $75k
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Cultivates donor relationships by updating, stewarding, and soliciting donors to deepen their financial partnership with NAMI
- Qualifies, solicits and closes gifts from Compassion Collective donors, focused on midlevel ($1,000-5,000). Donor interactions are strongly focused on phone calls and can require “cold calls.”
- Meets or exceeds goals in donor retention, revenue, and other targets established collaboratively with the National Director each year
- Under the direction of the National Director, and working with direct response and midlevel consultants, implements and manages NAMI’s midlevel donor program (individuals in the $1,000–$5,000 giving range), including establishing short-term and long-term strategies.
- Collaborates closely with direct response, midlevel ($5,000-$10,000) and major gifts ($10,000+) team members to ensure consistent, relevant, and timely donor communications and engagement opportunities.
- Develops personalized digital engagement and direct marketing strategies, tailored to the midlevel donor audience, including thank you calls and emails, letters, special invitations, follow-up to survey responses, lift notes, progress reports and other activities.
- Maintains accurate and current records in the CRM (Salesforce) of donor engagement and moves management.
- Initiates research and analyzes NAMI’s midlevel donor program to welcome and renew as well as develop a segment/pipeline of donors with the capacity and inclination to increase their giving and engagement using donor profiles and behavioral metrics.
- Learns about NAMI programs and projects and effectively communicates the mission to donors.
- Researches, identifies, and promotes hand-off of high-capacity donors to the appropriate colleague/s, include CEO and Chief Development Officer.
- Meets regularly with the National Director to discuss strategy and moves.
- Performs other duties as assigned
MINIMUM QUALIFICATIONS:
- 2 -4 years’ experience in donor relations/donor services, midlevel giving, or major donor experience in nonprofit, foundation or association fundraising, with a proven track record of achieving ambitious revenue targets
- The ability and/or proven evidence of the ability to:
- Communicate at an advanced level, verbal and written
- Exhibit strong phone skills, for example: warm tone, good speaking cadence, clear and articulate speech
- Manage multiple projects simultaneously in fast-paced, results-driven environment
- Demonstrate a proficiency in building relationships and handle confidential information with discretion
- Participate in a teamwork driven environment
- Exhibit effective interpersonal skills that demonstrate tact, patience, and courtesy
- Make data-driven recommendations and decisions
- Possess in-depth knowledge about donor databases. Salesforce experience preferred.
- Manage time and task completion effectively o Handle tasks independently
- Demonstrates a strong donor service attitude
- Interest in mental health highly desirable
- Bachelor’s degree from an accredited college or university
- Must pass background check
NAMI is proud to be an equal opportunity employer and is committed to creating a diverse and inclusive workforce. NAMI prohibits discrimination and harassment against any employee or applicant for employment because of race, color, religion, sex, national origin, marital status, age, disability, veteran status, sexual orientation, gender identity or expression, pregnancy, childbirth or related medical conditions, genetic information or any other legally protected group status. We also provide reasonable accommodation for candidates with disability.