We are seeking a dynamic and energetic Social Media & Special Events Coordinator to elevate our brand presence across digital platforms and orchestrate memorable events that engage our community. In this role, you will craft compelling content, manage social media campaigns, and coordinate special events that showcase our organization’s mission and values. Your creativity, strategic mindset, and passion for storytelling will drive brand awareness, foster community relationships, and deliver impactful experiences that resonate with diverse audiences.
Responsibilities
Social Media & Digital Communications (60%)
- Develop and execute a content calendar for social media platforms (Instagram, Facebook, LinkedIn, X/Twitter, etc.) that aligns with the organization’s mission, programs, and fundraising goals.
- Create and post engaging, mission-aligned content, including graphics, photos, videos, and stories from the field.
- Monitor social media platforms, engage with followers, and respond to messages and comments in a timely, values-based manner.
- Track analytics and engagement metrics; generate monthly reports with insights and recommendations for growth.
- Support email marketing and website content updates as needed.
- Collaborate with program staff and volunteers to capture authentic, compelling stories.
Event Planning & Coordination (40%)
- Assist in planning, promoting, and executing fundraising events, community outreach events, and donor engagement opportunities (e.g., annual galas, walk-a-thons, open houses, webinars).
- Coordinate event logistics: venues, vendors, volunteers, registration, materials, and day-of execution.
- Create and implement promotional campaigns across digital channels to boost event attendance and engagement.
- Support donor recognition and follow-up after events.
- Maintain detailed timelines and budgets for events and provide post-event evaluation reports.
Experience
- Proven experience managing social media marketing campaigns with a strong portfolio demonstrating content creation, graphic design, video editing, and branding expertise.
- Familiarity with social listening tools, web analytics platforms like Google Analytics, and SEO best practices.
- Hands-on experience with Adobe Creative Suite (Photoshop, Illustrator), as well as social media management applications such as Hootsuite or Buffer.
- Knowledge of public relations strategies, relationship management techniques, and digital marketing trends including Facebook Advertising.
- Ability to coordinate multiple projects simultaneously while maintaining attention to detail; excellent proofreading skills are essential.
- Experience in event planning or coordination is highly desirable; a proactive approach to problem-solving is a must.