MPA - The Association of Magazine Media
MPA – The Association of Magazine Media
About Magazine Media
Magazine media transcend any one platform. Whether they are consumed in print, on tablets, on a smartphone or on the web, magazine media fulfill readers’ desires for timely information and entertainment that appeal to a broad spectrum of personal interests. The enormous impact and the prominent role magazine media play in culture, society and the economy earn the medium a unique industry-wide selling proposition:
Magazine media deliver powerful relationships that influence, inspire and endure. The magazine media brand experience is based on trusted editorial, complemented by relevant advertising. This dual immersion in edit and ads satisfies the interests and passions of millions of readers–when, where and how they choose. The reader’s commitment to this unique brand experience results in extraordinary consumer engagement with magazine media on all platforms and formats.
MPA – The Association of Magazine Media is the primary advocate and voice for the magazine media industry, driving thought leadership and game-changing strategies to promote the medium’s vitality, increase revenues and grow market share. Established in 1919, MPA represents 265 domestic, associate and international members. MPA is headquartered in New York City, with a government affairs office in Washington, DC.
MPA--The Association of Magazine Media
757 Third Avenue, 11th Floor
New York, NY 10017