This Role Amplifies Our Mission Through Words and Connection
At Tell My Truth and Shame the Devil C.I.C., every story, every update, and every donor communication is a chance to build trust, mobilise communities, and fuel systemic change. The Content and Donor Communication Specialist ensures that our messaging is consistent, compelling, and aligned with our values, translating the C.I.C’s mission, impact, and vision into content that engages donors, volunteers, and wider audiences. This role is not about casual posting or generic marketing. It is about strategically shaping how the CIC’s story is heard and acted upon.
Purpose of the Role
This role exists to:
- Craft and manage communications for donors, stakeholders, and the wider community
- Translate survivor-led stories and CIC activities into impactful messaging
- Develop content for emails, newsletters, social media, and fundraising campaigns
- Support the Fundraising Director in building donor relationships through clear, engaging, and ethical communication
- Ensure all content aligns with CIC values, trauma-informed practice, and safeguarding policies
You are the voice that converts purpose into action.
About the role:
To create and manage compelling content for donor and community communications, maintaining consistent messaging, ethical standards, and alignment with campaigns to enhance engagement, retention, and organisational impact.
Experience Qualification and Requirements
Essential / Highly Valued Experience
- Professional or voluntary experience in copywriting, communications, or journalism.
- Experience creating email newsletters, donor updates, or fundraising communications.
- Strong understanding of donor engagement strategies and how content impacts retention.
- Experience creating content for social media with organisational or campaign objectives in mind.
- Editing, proofreading, and content planning skills.
- Ability to maintain a consistent organisational voice across platforms.
- Familiarity with GDPR, data protection, and safeguarding requirements for communications.
- Skills in tracking and interpreting engagement metrics and refining communications accordingly.
- Collaborative skills to work effectively with multiple teams, volunteers, and directors.
- Ability to adapt content for different audiences and ensure accessibility and inclusivity.
- Strong organisational and project management skills for content planning and scheduling.
- Experience in creating templates, guides, or standardised communication processes.
Desirable / Can Be Developed
- Experience using email marketing or newsletter platforms (e.g., Mailchimp, CiviCRM).
- Knowledge of digital content analytics tools to monitor performance.
- Experience mentoring or supporting volunteers in communications roles.
- Ability to integrate donor communications with wider fundraising campaigns and events.
- Familiarity with multi-channel campaign planning and content strategy.
- Skills in visual content creation or basic design for communication purposes.
Qualifications
- Formal qualifications not required.
- Equivalent professional or voluntary experience in communications, content creation, or donor engagement highly valued.
Main Responsibilities/ Key Duties
- Develop clear, engaging, and accurate copy for all donor and community communications, including:
- Emails and newsletters
- Fundraising campaign materials
- Donor updates and acknowledgements
- Event promotions and volunteer communications
- Maintain a consistent organisational voice and messaging across all communication channels.
- Collaborate with the Fundraising Director to ensure content aligns with campaign goals, donor engagement strategies, and organisational priorities.
- Work with the Social Media Team to ensure content supports multi-channel campaigns and wider communications objectives.
- Track donor engagement, feedback, and responses to communications to identify patterns and refine messaging for maximum impact.
- Support segmentation, personalisation, and targeting of communications to ensure relevance and donor retention.
- Ensure compliance with data protection (GDPR), safeguarding, confidentiality, and ethical standards in all communications.
- Collaborate with volunteers and other teams to adapt content for different audiences, ensuring inclusivity, accessibility, and cultural sensitivity.
- Proofread, edit, and quality-check all content before publication to ensure accuracy and professional presentation.
- Contribute to content planning, calendars, and scheduling to maintain regular, timely, and coordinated communications.
- Assist in developing templates, guides, or SOPs for donor and community communications.
- Provide guidance and mentoring to other volunteers involved in content creation or communications.
- Monitor performance metrics for communications and produce reports to inform strategy and campaign planning.
- Ensure all communications reflect and uphold the C.I.C’s values, culture, and brand identity.
This role is not suitable if you:
- Prefer casual or low-commitment volunteering
- Are seeking immediate paid employment
- Want to write content without considering impact or ethics
- Are uncomfortable working with sensitive or trauma-informed material
Important to Be Clear:
- This is a volunteer role during the C.I.C’s build phase
- It carries real responsibility for shaping our messaging and donor relationships
- Paid roles will emerge as funding and sustainability allow
Formal qualifications are not required, but desirable.
Essential equivalent experience mandatory.
Next Steps:
Shortlisted applicants will be invited to:
- A values-led conversation
- A practical discussion about content, storytelling, and donor engagement
If you believe that words can transform communities, and that authentic storytelling drives action, this role is for you.
A Final Word
Words carry weight. They can heal or harm.
If you know that:
Survivor stories deserve care, not clicks. Donors deserve honesty, not spin. Communication is part of safeguarding