Social Media Manager - Volunteer Position

We are searching for a talented Social Media Manager to represent our nonprofit by developing and supporting our social media platforms. The Social Media Manager will be required to drive engagement by creating high-quality original content, as well as manage our community by responding to comments and messages across all platforms. In this role, you will be working directly with the Board to consistently share content that supports our mission and board goals.

What is Heart 4 Kidz?

Heart4Kidz is a local 501(c)(3) dedicated to transforming the lives of youth who have endured abuse and neglect by providing safe, nurturing experiences that foster hope and resilience. We believe that every child deserves a safe space to heal, connect, and experience the joy and growth that come from meaningful relationships. Through our partnership with local camps, like Chapter 133 of Royal Family Kids, we create environments where kids are free to simply be kids—exploring nature, building friendships, and envisioning brighter futures. Our goal is to deepen these experiences and extend support to campers beyond the campground, ultimately supporting teens and young adults as they face the critical years ahead.

Approximate Time Required: 2-4 hours weekly

Key Responsibilities Include:

Content creation:

• Develop engaging posts, graphics, and videos to share on our social media platforms: Facebook, Instagram, Twitter, LinkedIn, highlighting the organization's work, success stories, and upcoming events
• Scheduling posts via social media scheduling tools
• Cross-platform promotion, sharing content across different social media platforms to maximize visibility.
• Keep abreast of current social media trends and best practices to optimize the organization's online presence.

Community management:

• Moderating online discussion groups to ensure respectful and appropriate engagement
• Monitoring social media for likes, comments, notifications and responding appropriately
• Respond to comments and messages on social media platforms promptly and professionally, fostering positive interactions with followers.

Campaign development:

• Assist Board in planning and executing social media campaigns aligned with the organization's fundraising or advocacy goals.
• Devising campaigns for expanding likes, followers and reach
• Analyzing data to determine whether social media campaigns have achieved their objectives
• Communicating with Board on social media analytics, campaign results and any issues

Qualifications:

• Commitment to Heart4Kidz mission and goals
• Strong understanding of social media marketing and platforms like Facebook, Instagram, Twitter, and LinkedIn
• Excellent writing and communication skills with an enthusiasm for digital storytelling and creative content creation
• Ability to build social media communities and deal in a professional manner when communicating online, remaining calm, balanced, and neutral.
• Understanding of graphic design principles and graphic design skills
• Ability to work independently and collaboratively as part of a team
• Experience as a Brand Manager and developing social media strategies is a plus

Requirements:

• Ability to provide own equipment (Laptop/Tablet, broadband etc).
• Attendance at monthly Board meeting