Our purpose is to transform the way the world gives through collective buying power. Using the force of fashion, power of brand, influence of media and connectivity of technology as a force for good.
Our vision is to break billions of barriers & create limitless futures for the next generation. Our vision is to protect & empower every young person to fulfil their true potential & to live without limit.
Our mission is unlocking the power of the retail economy by recognising the power of the humble T-shirt & turning a T-shirt into a movement. Harnessing the $200 bn dollar market & strengthening the third sector with a shared economy model. To become the most powerful direct-to-cause fundraising retail collaboration of its kind - creating sustainable philanthropy globally without disrupting existing business models or behaviours.
Our purpose is to transform the way the world gives through collective buying power. Using the force of fashion, power of brand, influence of media and connectivity of technology as a force for good.
Our vision is to break billions of barriers & create limitless futures for the next generation. Our vision is to protect & empower every young person to fulfil their true potential & to live without limit.
Our mission is unlocking the power of the retail economy by recognising the power of the humble T-shirt & turning a T-shirt into a movement. Harnessing the $200 bn dollar market & strengthening the third sector with a shared economy model. To become the most powerful direct-to-cause fundraising retail collaboration of its kind - creating sustainable philanthropy globally without disrupting existing business models or behaviours.