Website Copywriter (Freelance, Project-Based)

About Us

Block Institute supports individuals with intellectual and developmental disabilities in building lives of independence, connection, and belonging. For more than 60 years, we have partnered with individuals and families to provide services that foster growth, meaningful relationships, and opportunities for active participation in community life.

Our mission: Empowering lives to thrive.

As part of an upcoming rebrand, we are launching a new website and are seeking a copywriter to help shape clear, engaging, and thoughtful content that reflects our work.

Role Overview

This role will lead the writing and refinement of website content within a 4–6-week project timeline. It will involve translating complex program information into clear, compelling language while maintaining a consistent voice across the site.

Scope of Work

• • Write and refine content for core website pages (e.g., Home, About, Programs, Services, Careers)
  • Edit and polish secondary pages (e.g., Leadership, Contact, FAQs)
  • Align content with brand voice, tone, and messaging direction
  • Simplify complex information into clear, user-friendly language
  • Collaborate with internal stakeholders to gather input and feedback
  • Participate in a kickoff call and stakeholder interviews
  • Complete at least 2 rounds of revisions per page

Qualifications

• Proven experience writing website copy (portfolio or writing samples required)
• Exceptional writing skills with a focus on clarity, tone, and precision
• Strong editing skills and attention to detail
• Excellent communication and interviewing skills
• Ability to manage feedback and deliver high-quality work within a defined timeline
• Experience writing for mission-driven organizations (nonprofits, healthcare, education, or human services) preferred

Nice to Have

• • Experience supporting a rebrand or website redesign
  • Experience with accessible and inclusive writing practices
  • Familiarity with SEO and web content structure

To Apply

• A brief note describing how you approach translating complex information into clear, engaging website copy
• Your resume
• A portfolio link or 2–3 writing samples
• Your availability

English