Truelift

Truelift promotes accountability and learning in pro-poor development. Truelift is a trust mark – in microfinance and other forms of social business – to signify commitment to positive and enduring change for people affected by conditions of poverty. We provide a strategic road map for pro-poor development, including essential practices and indicators. We promote a learning environment for improved products and services in which practitioners and others share effective practices and collaborate to solve difficult challenges.