G.E.W.E.L.S., Inc is community based, not-for-profit organization that caters to the needs and interests of minority women. G.E.W.E.L.S., Inc is a volunteer-driven organization that was founded by Kia Hopson Croom, Alana Simmons—two women who are dedicated to ensuring that minority women have access to the information and resources they need to improve their quality of life.