STATE Bags, LLC
STATE Bags is a one-for-one, Brooklyn-born brand whose mission goes beyond selling cool and classic bags. Founded by Jacq and Scot Tatelman in 2013, the two created the company after watching kids carrying their necessities in trash bags at their nonprofit summer camp. For each bag sold, STATE hand-delivers a fully-stocked backpack to an American child in need at its signature bag drop rallies. STATE has partnered with Beyonce, President Obama's My Brother's Keeper Initiative, Chance the Rapper, The Honest Company, Twitter and more in donating hundreds of thousands of new backpacks to students in need across the US.
Recently, STATE has built an ongoing content series to build on its charitable mission as seen through the #WhatDoWeTellTheKids Initiative. The core strength of these projects is to shift the narrative, and push the conversations we should be having, counteracting the negative by simply asking the question: "What do we tell the kids?"