Volunteer Social Media Director

Volunteer Social Media Director

Organization: Women of Color on the Move (WOCOTM)

Location: Remote - Global

Time Commitment: 6–10 hours per week (flexible)

Position Type: Volunteer (Unpaid)

Reports To: Executive Director / Communications Lead

About Women of Color on the Move (WOCOTM)

Women of Color on the Move (WOCOTM) is a nonprofit organization dedicated to empowering women and girls of color through leadership development, advocacy, and community‑driven initiatives. Our work centers equity, visibility, and collective impact.

Volunteer Role Overview

The Volunteer Social Media Director provides strategic guidance and leadership support for WOCOTM’s social media presence. This role helps shape high‑level content direction, brand voice, and campaign alignment while collaborating with staff and volunteers who execute day‑to‑day posting.

This is a volunteer advisory and support role, designed to complement—not replace—paid staff functions.

Key Responsibilities

Strategy & Direction (Advisory Focus)

• Provide strategic input on social media goals, messaging, and audience growth
• Help align social media efforts with WOCOTM’s mission, values, and campaigns
• Offer guidance on platform selection, content themes, and storytelling approaches

Content Oversight & Collaboration

• Review and provide feedback on drafted social media content (as needed)
• Support campaign planning for events, programs, and awareness initiatives
• Collaborate with staff, interns, and volunteers to ensure consistent messaging

Mentorship & Support

• Mentor volunteer social media team members when applicable
• Share best practices, tools, and trends in social media and digital engagement

Performance Insight

• Assist in reviewing basic engagement metrics and identifying opportunities for improvement
• Offer recommendations rather than managing analytics or reporting independently

Qualifications

• Passion for nonprofit work, social justice, and community empowerment
• Experience with social media strategy, digital marketing, or communications
• Strong understanding of brand voice and audience engagement
• Ability to collaborate respectfully with staff and volunteers
• Reliable, organized, and able to commit agreed‑upon volunteer hours

Preferred (but not required):

• Nonprofit or advocacy communications experience
• Experience mentoring or advising teams
• Familiarity with accessibility and inclusive communications practices

What You’ll Gain

• Opportunity to contribute leadership skills to a mission‑driven nonprofit
• Strategic‑level nonprofit communications experience
• Professional networking and community impact
• Letter of recommendation upon successful service (upon request)
• Visibility as a key volunteer leader supporting women and girls of color

Volunteer Status & Important Notes

• This is a volunteer, unpaid position
• No wages, stipends, or employee benefits are provided
• Schedule is flexible and mutually agreed upon
• This role does not create an employment relationship
• Volunteers do not perform duties that legally require paid staff classification