Marketing Director

About Kenwood

Kenwood University of New York Campus Association, Inc. is a 501(c)(3) nonprofit organization redefining how young professionals prepare for their careers. Kenwood’s mission is to redefine higher education through experiential learning, mentorship, and community impact that accelerates careers and advances society. Through experiential programs in real estate, marketing, and project management, Kenwood equips participants with hands-on experience, industry exposure, and professional networks.

Role Overview

The Marketing Director role within Kenwood’s Career and Leadership Launchpad supports the organization's mission by providing leadership, operational execution, and collaborative decision-making within the nonprofit startup environment. This role contributes to experiential learning initiatives, sustainable revenue generation, and community impact while upholding organizational governance and accountability.

As Kenwood's Marketing Director you will gain hands-on experience in leading marketing initiatives, overseeing communications, developing brand strategy, and mentoring team members in a professional nonprofit environment. Each semester, you'll work alongside ambitious students, helping them gain hands-on industry experience and strengthen their professional development.

Top-performing participants may be selected to attend a national industry conference to learn from industry leaders, expand their professional network, and gain exposure to career opportunities.

Key Responsibilities

• Develop and execute marketing strategies that promote Kenwood’s mission, programs, and community impact.
• Lead and oversee the marketing team, providing guidance, mentorship, and support to ensure successful project execution.
• Oversee the development of visual assets, including social media graphics, event materials, presentations, and promotional content, while maintaining consistency with Kenwood’s brand identity.
• Direct the creation, editing, and publication of video content for social media and digital platforms.
• Oversee the planning, scheduling, and management of content across platforms such as LinkedIn, Instagram, and TikTok.
• Guide the development of press releases, media communications, newsletters, website updates, and event promotions.
• Establish marketing priorities, delegate responsibilities, and monitor project progress to ensure deadlines and objectives are met.
• Track, analyze, and report marketing performance metrics to support continuous improvement and informed decision-making.
• Collaborate with leadership and team members across divisions to align marketing initiatives with organizational goals.
• Participate in mentorship sessions, trainings, and skill-building workshops.
• Encourage creativity and contribute new ideas to improve engagement, visibility, and brand presence.
• Demonstrate a willingness to learn new skills, experiment, and grow through both successes and challenges.
• Support team members in their professional development while fostering a collaborative, accountable, and growth-oriented environment.
• Engage in assigned projects and leadership opportunities to the extent of their comfort level, interest, and capacity, while communicating proactively with Kenwood leadership about preferences, boundaries, and areas for growth.
• Communicate thoughtful feedback, observations, and suggestions regarding internal operations, workflows, and areas of opportunity to support continuous improvement within Kenwood.

Qualifications

We welcome applications from all individuals regardless of experience level!