TikTok Creator (Volunteer)

TikTok Creator (Volunteer)

PromiseVoice | Short-Form Video, Digital Storytelling & Audience Engagement

Organization: Mentor A Promise (MAP)

Division: PromiseVoice

Location: Remote with NYC-based collaboration as needed

Commitment: Approximately 5–10 hours per week

Type: Volunteer Creative Role

Minimum Commitment: 6-month commitment required

Reports To: Senior Director of Digital Brand Experience

About Mentor A Promise

Mentor A Promise (MAP) is a New York City–based nonprofit organization serving children and youth ages 5–18 experiencing housing instability through mentorship, literacy, social-emotional learning, educational enrichment, workforce development, creative opportunity, advocacy, housing innovation, and community-centered support.

Through storytelling, community engagement, and digital media, MAP seeks to raise awareness, inspire action, and amplify the voices of children, families, mentors, volunteers, and communities.

About PromiseVoice

PromiseVoice is MAP's communications, marketing, public engagement, digital media, storytelling, and audience growth division.

The division is responsible for helping the public understand MAP's mission, programs, impact, and vision through compelling content, strategic communications, and meaningful community engagement.

PromiseVoice transforms stories into awareness and awareness into action.

Role Overview

The TikTok Creator serves as a creative content producer responsible for developing engaging short-form video content that increases awareness, audience engagement, community participation, and support for Mentor A Promise.

Working closely with communications, marketing, storytelling, program, and creative teams, this role helps bring MAP's mission to life through authentic, educational, inspiring, and entertaining content.

The ideal candidate understands social media culture, digital storytelling, audience engagement, and content trends while maintaining alignment with MAP's mission, safeguarding standards, and brand values.

Key Responsibilities

Content Creation

• Create original TikTok content that highlights MAP's programs, mission, and impact
• Develop short-form videos featuring storytelling, education, awareness, and community engagement
• Produce content that is informative, creative, and audience-centered
• Identify opportunities to transform organizational stories into engaging digital content
• Support content creation across campaigns and initiatives

Digital Storytelling

• Share stories that highlight mentorship, literacy, education, creativity, and community impact
• Help amplify the voices of volunteers, families, students, and partners
• Create content that inspires awareness and meaningful engagement
• Support mission-driven storytelling initiatives
• Promote positive and authentic representation of MAP's work

Audience Engagement

• Monitor trends and identify relevant opportunities for audience growth
• Help strengthen engagement with supporters and community members
• Encourage participation in campaigns, events, and initiatives
• Support community-building efforts through social media
• Foster positive digital interactions

Campaign Support

• Collaborate with PromiseVoice and PromiseBrands on digital campaigns
• Create content supporting fundraising, awareness, recruitment, and community engagement efforts
• Assist with seasonal campaigns, events, and special initiatives
• Support content calendars and strategic priorities

Content Planning & Innovation

• Research TikTok trends, formats, and audience behaviors
• Recommend new content ideas and creative approaches
• Identify opportunities for growth and innovation
• Help strengthen MAP's presence across short-form video platforms

Preferred Qualifications

• Experience creating TikTok, Instagram Reels, YouTube Shorts, or other short-form content
• Strong understanding of social media trends and audience engagement
• Basic video editing and content production skills
• Excellent storytelling and communication abilities
• Creative mindset and strong attention to detail
• Passion for nonprofit work, youth development, and community impact

Preferred Skills

• Video editing experience using CapCut, Adobe Premiere, Final Cut Pro, or similar tools
• Experience growing social media audiences
• Photography and videography skills
• On-camera presentation experience
• Knowledge of content analytics and performance tracking

Why This Role Matters

Today's audiences often discover causes through stories shared on social media.

A single video can raise awareness.

A single story can inspire action.

A single moment can create connection.

The TikTok Creator helps bring MAP's mission to life through content that educates, inspires, and engages communities while helping more people learn about the children and families we serve.

Success Measures

• Content quality and consistency
• Audience engagement and growth
• Video reach and performance
• Community interaction and participation
• Contribution to awareness and recruitment efforts
• Support of organizational campaigns and initiatives

Leadership Participation

The TikTok Creator is expected to:

• Participate in team meetings and content planning sessions
• Maintain regular communication with supervisors
• Collaborate with communications, marketing, and creative teams
• Support organizational campaigns and digital initiatives

Volunteer Expectations

• Approximately 5–10 hours per week
• Minimum 6-month commitment required
• Maintain timely and professional communication
• Collaborate through MAP systems and communication platforms
• Support MAP's safeguarding standards, mission, and organizational values
• Ensure all content aligns with organizational policies and brand standards

What You'll Gain

• Experience creating content for a growing nonprofit organization
• Opportunity to build a professional social media portfolio
• Collaboration with communications, marketing, and creative leaders
• Professional references and letters of recommendation
• Meaningful impact supporting children and families experiencing housing instability

How to Apply

Interested candidates should apply directly through Idealist and include their resume, portfolio, social media samples, content examples, or links to previous work.

Please highlight experience involving TikTok, short-form video creation, digital storytelling, social media marketing, content production, or audience engagement.

Help tell stories that inspire action, strengthen community, and expand opportunity for children and families through Mentor A Promise.

Thank you for your interest in volunteering with our organization. At this time, volunteer opportunities are limited to individuals based in the United States due to legal, safeguarding, data-privacy, and programmatic requirements. We appreciate your interest in our mission and your understanding of these constraints.