Volunteer Head of Marketing & Growth — AI Apps for Human Communication

Lead marketing, narrative positioning, and user acquisition across a portfolio of AI-powered conversational tools and serious games designed to depolarize communities and bridge deep divides.

Crossing Party Lines is seeking an experienced, growth-oriented Head of Marketing to join our Apps and Agents leadership team. We are transitioning our proven, real-world communication frameworks into scalable digital products—including conversational role-play simulators, perspective-taking games, and communication practice agents. In this role, you will define our go-to-market strategy, build awareness across civic, educational, and enterprise spaces, and lead distribution efforts as we prepare an application to Y Combinator and expand our public footprint.

About the Apps and Agents Team

Our team blends modern generative AI models and multi-agent systems with Crossing Party Lines’ proprietary intellectual property developed through nearly a decade of moderating real-world political discourse. Positioning AI products in emotionally sensitive and politically charged domains requires clear, principled messaging that builds trust, avoids polarizing buzzwords, and communicates genuine public utility.

What You’ll Do

• Define and execute the comprehensive marketing and growth strategy for our emerging suite of AI applications and interactive simulations.
• Shape core product positioning and messaging, articulating how our tools reduce affective polarization to educators, community leaders, workplaces, and everyday users.
• Oversee user acquisition, pilot distribution campaigns, and engagement funnels across digital channels, newsletters, social platforms, and community networks.
• Partner with the Head of Design, Product Owners, and executive leadership to align product launches with media outreach, thought leadership, and institutional partnership pipelines.
• Direct volunteer content creators, copywriters, and social media managers to maintain a unified, high-trust brand voice across all touchpoints.
• Measure and report on key top-of-funnel and retention metrics, utilizing data-informed insights to optimize launch campaigns and user onboarding.

You May Be a Good Fit If You

• Have prior leadership experience as a Head of Marketing, VP of Marketing, Growth Lead, or Senior Product Marketing Manager in tech, civic tech, or digital products.
• Possess a track record of launching early-stage products, building organic traction, and driving community-led growth with lean resources.
• Understand the cultural and psychological nuances of communication in polarized environments, with the ability to craft compelling narratives that resonate across diverse political viewpoints.
• Have familiarity with the current AI landscape and can translate technical features into clear, accessible human benefits.
• Bring strong operational capability in managing distributed campaigns, content calendars, and multidisciplinary volunteers.
• Approach ideologically diverse perspectives with authentic neutrality, intellectual humility, and respect.

What You’ll Gain

• Executive-level marketing ownership over a high-visibility, mission-critical portfolio of AI and civic-tech products.
• Leadership experience directing global growth and narrative strategy for early-stage tools preparing for major venture accelerator applications.
• Direct collaboration with nonprofit founders, AI engineers, and conflict-resolution researchers.
• Executive references and verifiable impact metrics recognizing your strategic leadership and distribution milestones.