Marketing & Communication Specialist

Job Summary:

The Marketing Communications Specialist will promote the company’s products and services to existing

and prospective customers through strategic use of graphics, logos, and other promotional products.

Supervisory Responsibilities:

 None.

Duties/Responsibilities:

 Collaborates with sales or marketing representatives to fully understand product and

communication needs.

 Gathers the materials necessary to understand the project and competition in the area, such as

literature or previous marketing campaigns; analyzes these materials to determine the most

effective communications technique.

 Based on assessment, drafts and proposes communications campaigns, which may include social

and online media, print media, direct mail, and other multimedia.

 Presents design ideas and recommendations to the marketing manager, committee, or sales team.

 Creates and coordinates multimedia packages.

 Composes draft speeches for senior management and assists with finalizing speeches.

 Schedules and develops filming scripts and production.

 Evaluates the success of campaigns when completed.

 Attends trade shows and community fairs and staffs the company booth.

 Performs other duties as assigned.

Required Skills/Abilities:

 Excellent verbal and written communication skills that may include public speaking and

presentations.

 Excellent organizational skills and attention to detail.

 Excellent time management skills with a proven ability to meet deadlines.

 Strong analytical and problem-solving skills.

 Proficient with Microsoft Office Suite or related software.

Education and Experience:

 Bachelor’s degree in Marketing, Journalism, Advertising, Communications, or related field.

 Three to five years of related experience writing and editing projects; a portfolio of relevant

previous projects is highly preferred.

Physical Requirements:

 Prolonged periods of sitting at a desk and working on a computer.

 Must be able to lift 15 pounds at times.