JOB TITLE: VOLUNTEER GRAPHICS DESIGNER
DEPARTMENT: MARKETING
REPORTS TO: CEO
DIRECT REPORTS TO: N/A
Mission brief;
The Graphics designer is responsible for creating visual concepts that communicate information and social media platforms. The Graphic Designer shall use elements such as shapes, colours, typography, images and more to convey ideas to the World Water Solution audience as guided by the Company brand book through static and animated communication.
DUTIES/RESPONSIBILITIES
- Timely development of creative concepts for campaigns and promotions in a creative manner that effectively communicates to the World Water Solutions audience.
- Adaptation of the approved concepts by the CEO for various communication channels such as Billboards, Social Media banners/GIFs, posters, etc., as per the brief
- Ensure daily provision of assets for the Social Media Calendar to keep the brand vibrant
- Create visual assets for the website as and when required to keep the website up to date, as per the brand book guidelines
- Ensure branding and promotion assets, such as signages, T-shirts, bags, etc., are up-to-date with the current brand manuals
- Liaise with production suppliers to ensure quality materials are used, and adherence to brand identity, i.e., logo, pantones, and dimensions are adopted as per the brand book manual.
- Take full responsibility for proofreading together with the marketing team to avoid design errors and typos on the artwork before posting or production
- Take the lead in advising the CEO on strategies that will keep the business ahead of the curve through research, case studies, and innovative proposals, including but not limited to advanced digital trends, AI, etc
- Assist in events set up to ensure that the branding aspect is as per World Water Solution’s standards
- Work closely with the photographer/videographer to ensure good-quality images are produced, and brand guidelines are adhered to during production and in post-production for the final outputs.
- Use watermarks as applicable in various company images.
- In addition to the above, the Graphics Designer may be given such other duties as the Management may deem necessary.
EDUCATION/QUALIFICATIONS
- Bachelor's Degree in Marketing/ Graphics Design and years of experience in a similar role.
- Graphic design software (e.g., Adobe Certified Expert in Photoshop, Illustrator, etc.) can be beneficial.
- UI/UX design, animation, or multimedia arts
- Background in creative design.
SKILLS AND ABILITIES
- Strong language and communication skills, including proofreading and editing.
- Self-starter with ability to monitor, organize, and manage multiple projects.
- Proficient knowledge of graphic software, including the components of Adobe Creative Suite, Microsoft Office, and social media scheduling software such as Sendible.
- Ability to provide an opinion and explanation, receive critique, coordinate messaging, and create design balancing multiple dynamics.
- Excellent IT skills, especially with design and photo-editing software.
- Exceptional creativity and innovation.