Director of Branding and Marketing

Position Overview

We are seeking a creative, detail-oriented Director of Branding & Marketing to establish and maintain a unified brand identity for the organization. This volunteer leadership position is perfect for someone with a talent for design, consistency, and storytelling who wants to shape the visual and communication presence of a mission-driven youth organization.

Key Responsibilities

• • Develop and maintain a comprehensive brand guide covering logos, color palettes, fonts, tone of voice, and design standards.
  • Oversee the organization’s marketing strategy to ensure consistency across all platforms and materials.
  • Create or approve official templates, including letterheads, slide decks, social media graphics, brochures, and promotional materials.
  • Ensure all teams and volunteers adhere to established branding standards.
  • Collaborate with web developers, content creators, and leadership to ensure the website, media, and communications follow unified branding.
  • Review and refine logo usage, imagery, and messaging to ensure a professional and inspiring public presence.
  • Provide guidance to project teams on brand-appropriate design and marketing approaches.

Qualifications

• • Experience in branding, graphic design, marketing, or related fields.
  • Strong understanding of visual identity systems, layout, typography, and color theory.
  • Ability to create and maintain brand guidelines and design templates.
  • Familiarity with design software (e.g., Adobe Creative Suite, Canva, Figma, Affinity).
  • Strong communication and collaboration skills.
  • Interest in youth development, STEM, or space-related missions is a plus.